Advocacy Training and Events

Continuing education for library advocates strengthens and unifies the library message across library types and geographical locations. ALA offers a broad range of continuing education activities, including those focused on sustaining effective state and local advocacy efforts. 


Trainings and workshops

Advocacy Academy is ALA's foundational advocacy training for all members of the library community. It is offered as a 1/2 day workshop or in 1 hour modules and lays the groundwork for library advocacy around any issue and for any type of library.

Legislative Day workshops or keynote addresses help prepare library advocates to effectively engage with elected officials and advance your organization's legislative agenda; sessions can be tailored to fit the specific priorities of your organization. Customized trainings around a specific issue or campaign are also available.


Webinars

Recent webinars:

Advancing Your Library Agenda After the Elections (Code: +Fp9&Lu4)

The November 2020 elections are just around the corner, and the stakes are high at every level of government. Hundreds of newly elected local, state, and federal officials will be sworn in January 2021, but their work – and yours – starts now. Join ALA’s Public Policy & Advocacy team for a discussion with a panel of thought leaders and advocates on how library workers and advocates can prepare to engage with (re)elected officials and candidates. Using early internet access and adoption as a case study, panelists will discuss how to use the weeks after the election to tell your story and advance your policy priorities, from broadband access to library funding. Learn from their insight and examples on how to set goals, anticipate roadblocks and achieve the greatest ROI for your outreach. Leave with ideas to position your library as a community champion and valued resource for elected officials at all levels of government so that you’re ready to impact public policy discussions no matter who’s in office.

Who Are the People in your Ecosystem? 

ALA's Statewide Ecosystem Task Force has spent the last year working together to create a toolkit for state associations and their partners. The resources are intended to help build an internal set of relationships among all types of libraries and all their leadership/professional organizations for the purpose of strengthening advocacy to a variety of audiences. Hear from individuals who are doing the work within their states to strengthen their ecosystem and get a quick tour of the Task Force’s new toolkit.

Chapter Advocacy Exchanges are opportunities for state association and committee leaders to hear from colleagues about current trends, hot topics, and best practices related to advocacy. Recordings are available for viewing on the Chapter Advocacy Exchange web page.

 


Conference programs and events

Advocacy is always on the agenda at ALA conferences--from Washington Office updates to panel discussions to trainings. Registration for ALA Annual Conference 2021 is open!

Here is a sampling of advocacy-related programs at ALA Annual 2021.

 

Live:

RUSA President's Program: Access for All: Perspectives on Accessibility, Saturday, 10:30 am Central Time: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=891439&query=accessibility

Libraries Build Business Networking Mixer, Monday, 4:00 pm Central Time: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=910908&query=Janicki

Pre-recorded:

Get Funding, Connect Your Community: FCC's Emergency Connectivity Fund & What We Know Today:  https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=891498&query=Emergency

How Libraries Facilitate Book Discovery and Cross-media Engagement: News from Immersive Media & Books 2020: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=901180&query=Immersive

How PLA and Libraries Promote Upskilling and Workforce Development: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=891502&query=Upskilling

Learning Library Advocacy by Doing: LIS Graduate Student Advocacy Internships: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=872072

Libraries Build Business and Economic Resilience: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=872121&query=Janicki

Pandemic Pivot: Innovative Ideas for Library Small Business Development Programs: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=872120&query=Pivot

Towards a More Perfect Union: Libraries Engaging Communities in Civic Dialogue: https://www.eventscribe.net/2021/ALA-Annual/fsPopup.asp?Mode=presInfo&PresentationID=891507


For additional information, contact:

Megan Murray Cusick
Assistant Director, State Advocacy
mcusick@ala.org