WrestleMania Reading Challenge
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Register for the 2012-2013 WrestleMania Reading Challenge!
How the 2012-2013 Challenge Works
- Register your library or school: librarians and educators must register by July 31, 2012. To register, complete this brief online form.
- Promote the contest to your teens: World Wrestling Entertainment will send promotional posters to all registrants in September. Registrants can download completion certificates, pledge forms, and other collateral from YALSA and WWE via this web page after registration closes.
- Help teens submit their entries: tweens and teens will write a letter to their favorite WWE Superstar that convinces the Superstar to read the tween/teen's favorite book, and then submit it through an online form that will be made available on this web page between October 1 and 31, 2012.
Details
Participation by youth is open to legal residents of all 50 United States and the District of Columbia, as well as legal residents of Canada excluding Quebec. Participants must be in grades 5-12. Participants will compete in three grade categories: grades 5-6, grades 7-8 and grades 9-12.
Eighteen finalists will be chosen in January 2013 and will win transportation, hotel, tickets and spending money to attend WrestleMania 29 in East Rutherford on April 7, 2013 (a $5,000 value). Their sponsoring library will win $2,000. Finalists will compete in the WrestleMania Reading Challenge Championships on April 6, where they can win ringside tickets to WrestleMania 29 and other prizes.
Register through this link.
About the WrestleMania Reading Challenge
The WrestleMania Reading Challenge is sponsored by YALSA and WWE. The program encourages teens and tweens to read during Teen Read Week and beyond. By doing so, they can win prizes donated by WWE and other organizations. The goal of this program is to reach reluctant readers and get more teens reading beyond Teen Read Week by implementing a reading incentive program that provides prizes from WWE as a reward.
According to Nielsen Media Research, WWE's programming reaches 15.8 million fans each week, of which 23 percent is under age 18.
See what novelist Will Weaver had to say about being part of the 2009-2010 Challenge in the Huffington Post!
See what Bambi Mansfield, a library director in Michigan, told WWE about how joining the program has brought new users into her library.
Previous Winners
About WWE
WWE, Inc., a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly, PG content across all of its platforms including television programming, pay-per-view, digital media and publishing. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, Chicago, London, Shanghai, Sydney, Tokyo and Toronto. Additional information on WWE, Inc. can be found at corporate.wwe.com.
Further Resources
To learn more, you can also visit WWE's WrestleMania Reading Challenge Web page. Official rules and a planning toolkit will be available via this web page for download after registration closes.
Questions? Email yalsa@ala.org or call 1-800-545-2433, ext. 4390.
