Worthington Libraries, Worthington, Ohio
About
Awarded for “Find Yourself Here” rebranding campaign, a unique, informative and fun way to position the library as an information source and inviting destination. Beginning with staff communications guidelines and expanding to service provision, the library was positioned as a place where everyone belongs and is accepted. The net result was a 35% increase in online homework usage and a 36% increase in the circulation of downloadable books.