Jedi Communications Masters: Using the Force to Overcome a Crisis

On-Demand

Webinar

Discover how ending Joliet’s beloved Star Wars Day became a political and media storm that jeopardized the library.

A PLA 2026 Virtual Conference On-Demand Webinar

While we can’t always prevent crises, we can control how we communicate during them. What you say—or don’t say—can turn a challenge into a disaster. Discover how ending Joliet’s beloved Star Wars Day became a political and media storm that jeopardized the library. Hear from a seasoned Library Director and a communications strategist as they share how effective messaging helped avert catastrophe. A strong strategy can protect trust, reputation, and stakeholders—and maybe even save the Galaxy.

Recorded live during the PLA 2026 Virtual Conference, April 1–3, 2026.

Presented By:

Event tags:
Advocacy
Featured Event
Marketing & Outreach
On-Demand
Online
Public Library
Rural Library
Tribal Library
Urban Library
Webinar
April 01, 2026
10:30 - 11:30am CDT

ALA eLearning

$57.85 for PLA individual members; $80.10 for ALA individual members; $89.00 for nonmembers; $44.50 for student members
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