Friends & Foundations: What They Do and How to Make the Most of Them

Friends & Foundations On-Demand Webinars imageFriends groups and Foundations are more critical than ever in providing support for libraries. Learn about the roles and responsibilities of each of these fundraising organizations including best practices for each and their distinct activities. This on-demand webinar addresses how to build strong relationships between the two organizations and covers topics such as building strong boards, the different fundraising activities for Friends and Foundations, the role of advocacy, and the importance of maintaining good communications with your library director.

This archived webinar was originally presented January 29, 2014, as part two of a three-part series with "Fundraising 101" and "It’s All in the Planning: Getting Started on Strategic and Development Plans."

Running time: 55 minutes

Learning Outcomes

At the conclusion of this on-demand webinar, participants will:

  • Appreciate the distinct roles and responsibilities of Friends groups and Foundations;
  • Understand the types of fundraising activities appropriate for each organization and how to work side-by-side in supporting the library;
  • Be able to recruit and engage valuable board members; and
  • Understand the value and process for ensuring strong relationships between the Friends or Foundation and the library director.

Who Should Attend

Library directors, trustees, Friends board members, Foundation staff and board members.


Peter PearsonPeter Pearson is a lead consultant with Library Strategies and has been president of The Friends of the Saint Paul Public Library for twenty-two years.  Pearson is nationally recognized as one of the library community’s most successful fundraising and advocacy experts.

Pearson has been a speaker at national and state conferences on all areas of fundraising and advocacy and has provided consulting services and support to libraries and library organizations throughout the country, and internationally. His work has included feasibility studies and capital campaigns, development planning, creating library foundations, improving Friends and Foundation relationships, advocacy training, and other services that support libraries.

Pearson is one of the authors of the recently published Beyond Book Sales: Raising Real Money for Your Library published by ALA Publications.



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How to Register

Please note: As ALA transitions to a new, centralized eLearning site, this on-demand webinar is temporarily unavailable for purchase. If you’d like to purchase access to this on-demand webinar, please contact PLA at and we will follow up with you when this product is available on the new eLearning site.

Tech Requirements

To playback this on-demand webinar you should have either the latest version of Flash running on your computer, or use a browser with native HTML5 support. Please use the most up-to-date version available of Chrome, Safari, Firefox, Opera, or Internet Explorer. A fast Internet connection and computer is recommended.

We suggest that groups, especially larger groups, plan ahead to use an LCD/LED projector in the room to project the webinar recording. Groups will also want to have speakers capable of amplifying the webinar audio for the entire room.

Credits or CEUs

PLA does not award credit hours, or CEUs, for its on-demand webinars and cannot verify participation.


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