Measuring the Impact of Digital Literacy Services with Project Outcome &

Digital literacy services are offered in nearly all public libraries, from computer classes to individual tutoring assistance to online training resources. How can you provide consistent digital literacy training to the most frequently asked questions? How can you measure the success of these services, and how can you identify areas for improvement?

PLA has two free tools that can help you provide and measure digital literacy services. provides tutorials on essential basic technologies designed for use in library patron training, and also offers the ability to create a custom site branded for your library. Project Outcome provides simple survey tools to measure the outcomes of digital literacy programs and services. This free on-demand webinar shows you how to use both of these tools together to augment your digital literacy training and measure the impact your digital literacy services have in the community.

Originally presented September 14, 2017.

Learning Outcomes

At the conclusion of this on-demand webinar, participants will:

  • Understand how can be used to provide digital literacy training in public libraries, and how a library can benefit from having a custom site;
  • Understand how to utilize Project Outcome surveys to measure digital literacy services (including classes, individual appointments, and online training such as;
  • Be able to apply strategies for measuring patron outcomes in a one-on-one instructional setting such as drop-in computer help or individual computer assistance; and
  • Be able to administer surveys to patrons following digital literacy training.

Additional Resources

Who Should Attend

This on-demand webinar is open to everyone. and Project Outcome are initiatives of the Public Library Association. is a free collection of self-directed tutorials for end-users to increase their digital literacy. Project Outcome is a free online toolkit designed to help public libraries measure the outcomes of their programs and services.


Crystal SchimpfCrystal Schimpf is a librarian, trainer, and consultant. As founder of Kixal, she provides innovative, transformative training for libraries on a wide range of topics. She has facilitated online and in-person training for Project Outcome since 2015. She has also provided training on projects for the Urban Libraries Council’s Edge Initiative, the International City/County Management Association's performance measurement project ICMA Insights, TechSoup’s monthly webinar series for libraries, Infopeople’s Building an Effective Learning Culture project, and the R-Squared Conference. She regularly presents workshops at conferences regionally and nationally on topics including digital literacy, outcome measurement, instructional design, storytelling, and advocacy.

Shauna EdsonShauna Edson helped the Salt Lake City (Utah) Public Library launch their digital inclusion initiative, the Tech League, during her year-long NTEN Digital Inclusion Fellowship at the Library. She is currently the digital inclusion librarian at the City Library, and works with library staff and community partners to create long-term digital inclusion programming in the communities the library serves.

Tommy HambyTommy Hamby has worked at the Salt Lake City (Utah) Public Library since 2003 and is currently the adult services coordinator. He recently completed his Master of Public Administration at the University of Utah and is passionate about positioning the public library as a cornerstone institution where people can be empowered and supported to improve their lives.

Scott G. AllenScott G. Allen is a deputy director at PLA, where he is responsible for as well as programs on family engagement, equity and diversity, fundraising, and more.



This on-demand webinar is free and available 24/7 for your viewing convenience.

How to Register

No registration is required.

Tech Requirements

To playback this archived webinar you should have either the latest version of Flash running on your computer, or use a browser with native HTML5 support. Please use the most up-to-date version available of Chrome, Safari, Firefox, Opera, or Internet Explorer. A fast Internet connection and computer is recommended.

Credits or CEUs

PLA does not award credit hours, or CEUs, for its on-demand webinars and cannot verify participation.


If you have questions or problems accessing a recording, send a message to or call 800-545-2433 ext. 5PLA (5752).