Project Outcome: An Integral Part of the Planning Process

The third in a series of three webinars designed to help you turn your Project Outcome results into action. This on-demand webinar is designed to teach participants how to effectively include Project Outcome in the library planning process as it relates to strategic goals, decision making, and program evaluation. The outcome measurement process involves four key steps: 1) Set Goals, 2) Measure Outcomes, 3) Review Results, and 4) Take Action. While this webinar covers all four outcome measurement steps, the focus will be on step 1, which includes setting goals based on community needs and identifying responsive library services to measure based on those goals.

It was preceded by Project Outcome Survey Results: Maximizing Their Meaning and Project Outcome Survey Results: Effective Communication Strategies.

Originally presented December 10, 2015.


At the conclusion of this on-demand webinar, participants will:

  • Understand how Project Outcome fits into the planning process;
  • Be able to identify goals based on library and community-wide priorities;
  • Know how to select programs and services to measure and choose the appropriate Project Outcome surveys; and
  • Be able to identify strategies for reviewing results and taking action based on results.

Who Should Attend

This on-demand webinar is open to everyone interested in Project Outcome. If you would like to enroll in Project Outcome, please do so at and view our “How to Enroll in Project Outcome” webinar for training.


Crystal SchimpfCrystal Schimpf is a library training consultant and co-founder of Kixal, where she provides collaborative, transformative training for libraries and nonprofits. She has provided training on projects for the Urban Libraries Council’s Edge Initiative, the Public Library Association, TechSoup, the Colorado State Library, Community Technology Network, and the R-Squared Conference. Crystal is a degreed librarian with a passion for digital literacy and technology issues and has worked on many projects, programs, and services that require outcome measurement.


Carolyn AnthonyCarolyn Anthony is the former director (now retired) of the award-winning Skokie (Ill.) Public Library. She is a past-president of the Illinois Library Association and served as president of the Public Library Association (PLA) 2013–2014. A major initiative of her PLA presidency was the establishment of a set of simple outcome measures that can be used by all public libraries.




This on-demand webinar is free and available 24/7 for your viewing convenience.

How to Register

No registration is required.

Tech Requirements

To playback this archived webinar you should have either the latest version of Flash running on your computer, or use a browser with native HTML5 support. Please use the most up-to-date version available of Chrome, Safari, Firefox, Opera, or Internet Explorer. A fast Internet connection and computer is recommended.

Credits or CEUs

PLA does not award credit hours, or CEUs, for its on-demand webinars and cannot verify participation.


If you have questions or problems accessing a recording, send a message to or call 800-545-2433 ext. 5PLA (5752).