Public Awareness

Proving your library’s value through persuasive messaging

CHICAGO — You know the value of your library, but elected officials, donors, community leaders, funders, and other important stakeholders may not. How can you make the library a priority for these groups, who may have preconceived notions about what the library does, as you compete with other important community organizations for funding?

John Cotton Dana Library Public Relations Awards announced

IPSWICH, Mass. — July 29, 2020 — The Library Leadership and Management Association (LLAMA) of the American Library Association (ALA) have awarded eight winners this year’s John Cotton Dana Library Public Relations Awards. Each library receives a $10,000 grant provided by the H.W. Wilson Foundation. The 2020 winners will be honored at a reception held by EBSCO Information Services (EBSCO) at the 2021 ALA Annual Conference in Chicago.

The 2020 John Cotton Dana Award Winners are:

Niles-Maine District Library

Recruiting and retaining younger generations for library boards, Friends groups, and Foundations

CHICAGO — According to 2016 Pew Research Center survey data, Millennials are more likely to have visited a public library in the past year than any other adult demographic. But despite being core library users, millennials and other younger generations are often underrepresented on library boards and library advocacy groups, including Friends groups and Foundations.

Libraries Transform Book Pick digital reading program returns Sept. 14-28 with an epic saga

CHICAGO – The Libraries Transform Book Pick will return Sept. 14-28, 2020 with its second ebook selection: Lauren Francis-Sharma’s “Book of the Little Axe,” published by Atlantic Monthly Press, an imprint of Grove Atlantic. During the lending period, ebook copies of “Book of the Little Axe” will be available without waitlists or holds through U.S. public libraries using OverDrive. Readers will only need a library card and the Libby app to borrow and read the ebook.

DC’s Wonder Woman stars in new Library Card Sign-up Month artwork

CHICAGO – As Honorary Chair of this year’s Library Card Sign-up Month, DC’s Wonder Woman is starring in new artwork to champion the value of a library card. The free artwork includes a suite of digital graphics and customizable library cards.

ALA receives nearly $300,000 federal humanities relief for pandemic-era library programming resources, program support

The National Endowment for the Humanities (NEH) has awarded the American Library Association (ALA) $278,000 in emergency relief funds to support humanities projects, including the creation of humanities content and resources for library workers in the face of the COVID-19 global pandemic.

The funding, awarded through the NEH Coronavirus Aid, Relief, and Economic Security (CARES) Act, will support the development of professional development materials to help libraries present virtual and socially distanced programming for their communities.

Michael Carroll Awarded 2020 LITA/Christian Larew Memorial Scholarship

Michael Carroll has been selected to receive the 2020 LITA/Christian Larew Memorial Scholarship ($3,000) sponsored by the Library and Information Technology Association (LITA) and Baker & Taylor.

Celebrate 10 years of preservation this Preservation Week, April 26-May 2

CHICAGO — This month marks the 10th anniversary of Preservation Week®, a public awareness initiative that aims to promote preservation and conservation in communities with the help of libraries, institutions and museums. Although we are in the midst of a global pandemic and are unable to gather to celebrate the anniversary April 26—May 2, the mission and purpose of Preservation Week persists, perhaps in new and different ways.

ALA releases 2020 State of America’s Libraries report

CHICAGO – Today the American Library Association (ALA) released its 2020 State of America’s Libraries report, an annual summary of library trends released during National Library Week, April 19 – 25, that outlines statistics and issues affecting all types of libraries during the previous calendar year.

National Library Week, April 19-25, 2020, celebrates libraries’ resilience during the COVID-19 pandemic

CHICAGO – The novel Coronavirus crisis has dramatically and quickly changed American life.   Most libraries have closed their physical buildings on the recommendation of public health officials and the American Library Association (ALA), but remain open for business online and continue to support their communities with resources, services and programs.