Public Awareness

CHICAGO — Libraries seeking to share their stories and raise public awareness are encouraged to apply for the 2013 Scholastic Library Publishing National Library Week Grant. The library that develops the best public awareness campaign using the National Library Week theme will be awarded $3,000 to promote its library and library services.

New print public service announcement available

CHICAGO — This September, Pittsburgh Steelers two-time Super Bowl champion Troy Polamalu will encourage children to get the most important school supply of all: a library card.

As the Honorary Chair of Library Card Sign-up Month, Troy Polamalu has donated his image to a print and digital public service announcement (PSA). ALA will place the PSA in magazines and on websites to remind parents and educators that a library card is a key tool in achieving academic success.

CHICAGO — In celebration of two American classics, baseball and libraries, the National Baseball Hall of Fame and Museum and the American Library Association launch Step Up to the Plate @ your library just in time for summer.  

This year’s program is a whole new ball game. With a greater emphasis on social media, people of all ages are encouraged to use the resources at their library to answer a series of trivia questions developed by Hall of Fame staff.

CHICAGO –  Tom Peters, assistant dean for strategic initiatives at Illinois State University, will speak at the 2012 PR Forum from 8-10 a.m., June 24, at the ALA Annual Conference in Anaheim, Calif.

Peters will discuss how to implement emerging technologies, including mobile technology, in your library through collaboration. The program will also address how technologies can be implemented successfully with attention to time and budget management.