For immediate release | October 23, 2012

The Hobbit, Hugh Jackman, and more featured in new ALA Graphics catalog

CHICAGO —An exclusive Hobbit poster, bookmark and button grace the cover of the ALA Graphics winter 2012 catalog, landing in mailboxes this week. Schools and libraries can prepare for the Dec. 14 release of "The Hobbit: An Unexpected Journey with Hobbit" promotional materials only available from ALA Graphics.

Also featured in the new catalog is Hugh Jackman, the latest star to join the Celebrity READ campaign. The Emmy and Tony Award-winner will be the voice of the Easter Bunny, one of the childhood heroes in "Rise of the Guardians," adapted from the imaginative mind of Oscar® winner William Joyce and his series, The Guardians of Childhood.

Cassandra Clare’s popular young adult series The Infernal Devices, the prequel to The Mortal Instruments series, inspired another new poster and bookmark. Clare’s new manga adaption for "The Infernal Devices: Clockwork Angel," debuts this month.

The catalog also introduces new promotional materials for library and community-wide celebrations, including the official 2013 National Library Week, Teen Tech Week™, Choose Privacy Week and School Library Month products.

Find all of the new products at the ALA Store, where your purchases fund advocacy, awareness and accreditation programs for library professionals worldwide.

ALA Graphics supports the mission of the American Library Association through the creation and distribution of quality products promoting libraries, literacy, and reading.


Diane Buck

Marketing Manager

ALA Graphics

1-800-545-2433 ext. 2426