For immediate release | October 9, 2012

AASL becomes Picture Book Month partner

CHICAGO — The American Association of School Librarians (AASL) will celebrate the picture book during the month of November as a partner of the second annual Picture Book Month. Founded by author and storyteller Dianne de Las Casas, Picture Book Month is an international literacy initiative that celebrates the print picture book in an increasingly digital age. More information can be found on the initiative’s website at

The Picture Book Month website features essays from thought leaders in the children’s literature community and each day throughout November a new essay will be posted from these “Picture Book Champions.” A readathon and blogathon are also planned. In addition, the website has freely available resources, including a downloadable promotional kit, certificates, posters, bookmarks and calendar.

“AASL is pleased to partner with Picture Book Month and to help highlight the value of connecting people of all ages, but especially the young, with this unique and remarkable format,” said Susan Ballard, AASL president. “Picture books help to engage and inspire all of us, but in particular they introduce children to the power of visual story-telling and the marvels of human imagination and creativity.”

School librarians are encouraged to join the celebration by becoming an ambassador and sharing their celebration – and the number of picture books read – with Picture Book Month. Educators can also follow the celebration via Twitter or by visiting the official Facebook page.

The American Association of School Librarians,, a division of the American Library Association (ALA), promotes the improvement and extension of library services in elementary and secondary schools as a means of strengthening the total education program. Its mission is to advocate excellence, facilitate change and develop leaders in the school library field.


Jennifer Habley

Manager, Web Communications

American Association of School Librarians (AASL)

800-545-2433 ext.4383