Enroll your library in the new, improved WrestleMania 27 Reading Challenge
For Immediate Release
ATLANTA, Ga. – YALSA and World Wrestling Entertainment announced plans for the WrestleMania 27 Reading Challenge, which will take place in the United States and Canada from October 17-23, 2010, with corporate support from Mattel, Penguin Young Readers Group, DK Publishing, TOPPS, Cold Stone Creamery, and E1 Entertainment.
World Wrestling Entertainment, Inc., a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly, PG content across all of its platforms including television programming, pay-per-view, digital media and publishing. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, Chicago, London, Shanghai, Tokyo, Toronto and Sydney. Additional information on World Wrestling Entertainment, Inc. (NYSE: WWE) can be found at corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.