Connect with National Library Week @ your library®

Contact: Megan McFarlane

Campaign Coordinator

Campaign for America’s Libraries

ALA Public Information Office



For Immediate Release

December 22, 2009

CHICAGO – Looking for new ideas for promoting your library during National Library Week? The American Library Association (ALA) has the tools to help you connect with your library.

Recently, the Rockwall County (Texas) Library discussed its plans to celebrate National Library Week 2010 on PRTalk, the ALA’s listserv for idea-sharing and updates on ALA promotional activities and library PR issues.

Those plans including creating a Flickr account to host a photo contest based on the 2010 National Library Week theme, “Communities thrive @ your library.” Photos will be focused on the Rockwall’s expanding community outside of Dallas.

To join PR Talk,
visit To create an account click on “First login” and follow the prompts. Enter “PR Talk” in the yellow search box, and click “Subscribe.”

The Campaign for America’s Libraries offers another new resource to help promote your library. The Campaign is now hosting a National Library Week community in ALA Connect, the home of the American Library Association’s (ALA) online communities.

The mission of the National Library Week community ( is to create an open discussion space for ALA members to communicate their ideas and develop new ways to celebrate and promote National Library Week in all types of libraries.

Ideas for promoting National Library week are currently available on the communities page. One contributor includes the Feleti Barstow Public Library in American Samoa. The library joined the community to get ideas on how to celebrate its 10 year anniversary during National Library Week.

The community is open to all. Community members are encouraged to post their own programming ideas and discussions. To join, visit

For more information on ALA Connect, visit

Additional online materials focusing on “Communities thrive @ your library,” the 2010 National Library Week theme, are available for download at They include a proclamation, sample press release and letter-to-the-editor, as well as scripts for use in radio public service announcements (PSAs).

The community’s first discussion includes a list of promotional ideas for National Library Week 2010 using the theme “Communities thrive @ your library.” Ideas include creating a community garden at your library, partnering with a local credit union to teach a finance class and working with another community service based organization.

Ideas were generated by the National Library Week subcommittee, a subcommittee of the Public Awareness Committee, at the ALA Annual Conference in Chicago.

National Library Week is a national observance sponsored by the American Library Association (ALA) and libraries across the country each April. It is a time to celebrate the contributions of our nation's libraries and librarians and to promote library use.

The Campaign for America’s Libraries (, ALA’s public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible by ALA’s Library Champions, corporations and foundations that advocate the importance of the library in American society.