C. Brandi Borman and Pamela Jane McKenzie receive Reference Service Press Award

Contact: Eileen Hardy

RUSA Marketing Specialist

312-280-4398

ehardy@ala.org

For Immediate Release

April 25, 2007

C. Brandi Borman and Pamela Jane McKenzie receive Reference Service Press Award

CHICAGO—C. Brandi Borman, team leader of Admissions, Admissions and Liaison Services, and Pamela Jane McKenzie, associate professor, Information and Media Studies, University of Western Ontario, London, Canada, are the 2007 co-recipients of the Reference Service Press Award for the article, “Trying to Help without Getting in Their Faces: Public Library Staff Descriptions of Providing Consumer Health Information,” presented by the Reference and User Services Association (RUSA), a division of the American Library Association (ALA).

The award, a plaque and $2,500 donated by Reference Service Press, is given to the author of the most outstanding article published in
Reference and User
Services Quarterly (RUSQ), RUSA’s quarterly journal, during the preceding two-volume years.

“Borman and McKenzie’s timely article discusses providing consumer health information in the public library setting, as these types of inquiries are increasing in number,” said Susan Miller, award committee chair.
“The article illustrates how awareness of barriers in the reference encounter specific to consumer health information can result in higher quality reference service.”

The award will be presented at RUSA Awards Ceremony on June 25, 2007, from 4 to 6 p.m., during the ALA Annual Conference in Washington.