ACRL announces 2007 Best Practices in Marketing Academic and Research Libraries @ your library award

Contact: Megan Bielefeld
ACRL Program Coordinator


For Immediate Release
May 15, 2006

ACRL announces 2007 Best Practices in Marketing Academic and Research Libraries @ your library® award

CHICAGO - The Association of College and Research Libraries (ACRL) is proud to announce the 2007 Best Practices in Marketing Academic and Research Libraries @ your library® award.
Sponsored by the ACRL Marketing Academic and Research Libraries Committee and funded by Springer, the award will be made to the academic/research library in each category (community college, college, and university) that demonstrates an outstanding best practices marketing program.

All winning libraries will receive a plaque and $2,000 in prize money.
The awards will be presented at the 13th ACRL National Conference in Baltimore, Maryland, March 29 - April 1, 2007.

Portfolios should contain examples of marketing materials, an account of how the marketing activities are linked to the library's mission and strategic plan, and documentation on the assessment or evaluation of the marketing activities. Portfolio contents should contain evidence that the Campaign for America's Libraries @your library® is an integral part of the marketing effort. The marketing program being submitted must have been in place for at least one year.

Portfolios must be postmarked by December 4, 2006, in order to be considered for the 2007 award.

Complete details, including sample materials from the 2005 award winners, are available in the Awards Section of the ACRL Web site: Questions regarding submission procedures should be directed to Megan Bielefeld, (800) 545-2433, ext. 2514, (312) 280-2514,

ACRL is a division of the American Library Association (ALA), representing more than 13,000 academic and research librarians and interested individuals. ACRL is the only individual membership organization in North America that develops programs, products and services to meet the unique needs of academic and research librarians. Its initiatives enable the higher education community to understand the role that academic libraries play in the teaching, learning and research environments.

Springer is one of the leading international scientific publishing companies and was founded in 1842. It is the largest science, technology and medicine (STM) book publisher in the world. Through partnerships with more than 300 academic associations and professional societies worldwide, the company publishers more than 1,200 journals and 3,500 new book titles each year, in addition to offering an array of online services such as SpringerLink and Zentralblatt Math. Springer is part of the specialist publishing group Springer Science+Business Media, which owns 70 publishing companies in 19 countries throughout the world and employs some 5,000 people. It publishes 1,450 journals and over 5,000 new books every year.