For immediate release | November 26, 2012

Worlds of learning revealed in new AASL webinar on transmedia storytelling

CHICAGO — The place of transmedia in learning will be examined in a new webinar offered by the American Association of School Librarians (AASL). Taking place at 6 p.m. Central time on Dec. 11, 2012, “Worlds of Learning with Inanimate Alice” will explore how transmedia storytelling exemplifies learning in the 21st century. To register, visit

Using the website Inanimate Alice, an interactive digital graphic novel set in the early years of the 21st century, presenter Laura Fleming will lead attendees through issues key to understanding the importance of transmedia literacy in education. Issues include the eternal power of storytelling, the nature of knowledge and literacy, the shift in focus from teacher to learner, the need to teach students multiple literacies and the merging of storytelling with the current crop of digital and networking technologies.

Named an AASL Best Website for Teaching and Learning in 2012, Inanimate Alice uses text, images, music, sound effects, puzzles and games to illustrate and enhance the story of Alice. The chapters become more complex as the narrative unfolds reflecting Alice’s age and competency as she develops towards her calling as a game animator and designer. As the journey progresses, new storylines appear providing more details and insights, enriching the tale through surprising developments. Students are encouraged to co-create by developing episodes of their own, either filling in the gaps or developing new strands. The Inanimate Alice website also offers a free teacher education pack.

“Worlds of Learning with Inanimate Alice” is open to AASL members and subscribers of eCOLLAB, AASL’s professional development repository. Registrations will be accepted until 10 a.m. on Tuesday, Dec. 11, and a seat in the webinar is guaranteed to the first 100 attendees. To register, visit

eCOLLAB –Your eLearning Laboratory: Content Collaboration Community, a repository of AASL professional development, provides members and subscribers with a central location to find and manage their e-learning as well as to connect with others in the learning community. eCOLLAB contains webcasts, podcasts and resources from various AASL professional development events, as well as the latest issue Knowledge Quest in an interactive PDF format. To begin utilizing eCOLLAB or to subscribe, visit

The American Association of School Librarians,, a division of the American Library Association (ALA), promotes the improvement and extension of library services in elementary and secondary schools as a means of strengthening the total education program. Its mission is to advocate excellence, facilitate change and develop leaders in the school library field.


Jennifer Habley

Manager, Web Communications

American Association of School Librarians (AASL)

800-545-2433 ext.4383