For immediate release | May 14, 2012

Registration open for 2012-2013 WrestleMania® Reading Challenge

CHICAGO —Registration is open at for the eighth annual WrestleMania Reading Challenge, sponsored by WWE® and the Young Adult Library Services Association (YALSA), a division of the American Library Association.

To participate:

  1. Register your library or school: librarians and educators must register by July 31, 2012. To register, complete this brief online form.
  2. Promote the contest to your teens: World Wrestling Entertainment will send promotional posters to all registrants in September. Registrants can download completion certificates, pledge forms and other collateral from YALSA and WWE at after registration closes.
  3. Help teens submit their entries: tweens and teens will write a letter to their favorite WWE Superstar that convinces the Superstar to read the tween/teen's favorite book and then submit it through an online form that will be made available at between Oct. 1 and 31, 2012.

To learn more about the WrestleMania Reading Challenge, please visit


For more than 50 years, YALSA has been the world leader in selecting books, videos and audiobooks for teens. For more information about YALSA or for lists of recommended reading, viewing and listening, go to, or contact the YALSA office by phone, (800) 545-2433, ext. 4390, or email,

About WWE

WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly, PG content across all of its platforms including television programming, pay-per-view, digital media and publishing. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Shanghai, Singapore and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at and For information on our global activities, go to


Stephanie Kuenn