For immediate release | January 31, 2012

Applications for the ALA President’s Award for Advocacy, sponsored by ALTAFF, due March 15

PHILADELPHIA - Applications for the American Library Association (ALA) President’s Award for Advocacy, sponsored by the Association of Library Trustees, Advocates, Friends and Foundations (ALTAFF), a division of ALA, are due March 15, 2012.

This award honors and recognizes statewide advocacy for libraries with $1,000, to be used for the development of a program or programs for Friends and Trustees at the state library association conference. The winner will receive honorable mention by the ALA president at the Opening General Session of the 2012 ALA Annual Conference in Anaheim, Calif.

The winning campaign will have been successfully implemented during 2010 or 2011 and will have engaged citizens and librarians from across the state to make the case for state library funding. The campaign must also use Capwiz ( or a similar interactive database to communicate with state legislators.

In 2009, the first ALA President’s Award for Advocacy, sponsored by ALTAFF, went to the Florida Library Association for its quick response to a proposal to eliminate all state aid to libraries, as well as its ongoing public awareness campaign. In 2010, the award was given to the New Jersey State Library for its Snapshot Day program, which has been adopted by ALA as an initiative. More than 30 states have used Snapshot Day to provide visible evidence of the way libraries change lives every day.

For more information, visit and click on “Awards & Grants.”

ALTAFF is a division of the American Library Association that supports citizens who govern, promote, advocate, and fundraise for libraries. ALTAFF brings together library Trustees, advocates, Friends, and Foundations into a partnership that creates a powerful force for libraries in the 21st century. For more information, visit, or contact Jillian Kalonick at (312) 280-2161 or



Jillian Kalonick