For immediate release | September 17, 2013

Disney Princess Belle celebrates Library Card Sign-up Month

Free Belle download available on Library Card Sign-up Month website

CHICAGO - This month, Disney Princess Belle joins the American Library Association to promote the most important school supply of all: a library card.

A free download featuring Belle is available on the Library Card Sign-up Month website. The download promotes reading with the slogan, “Reading is Royal” and features the princess, known for her love of reading, engrossed in a book.

Libraries can download the art for use online or in newsletters.

In conjunction with Library Card Sign-up Month, Belle will join AASL member and school librarian Amber Claflin and her students at a special appearance at Grapeland Elementary School in Etiwanda, Calif., on September 18. This event is not open to the public.

Also on the Library Card Sign-up Month webpage are sample media tools to remind the public of all the resources available for free with a library card. Tools include a sample press release, op-ed, proclamation, PSA scripts and radio quality PSAs.

A new slideshow featuring “60 Ways to Use Your Library Card” is also available on Librarians are encouraged to embed the slideshow, which scrolls through examples like “Learn how to write a business plan” and “Get help with homework,” on their own websites or blogs.

Library Card Sign-up Month is an annual celebration each September when libraries across the country remind parents that a library card is the most important school supply of all. Thousands of public and school libraries join together each fall in a national effort.

The Campaign for America’s Libraries is the ALA’s public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible in part by ALA’s Library Champions.


Megan McFarlane

Campaign Coordinator

Public Information Office