For immediate release | February 5, 2013

Registration is now open for PLA’s Virtual Spring Symposium

CHICAGO — The Public Library Association (PLA) will host the 2013 Virtual Spring Symposium from 10 a.m. - 5 p.m. Central time on March 20. Moderated by Stephanie Gerding, librarian, author and trainer, this full day of public library education will offer a total of eight education programs across four subject tracks; Administration/Leadership and Youth Services tracks will run simultaneously in the morning, while Marketing/Customer Service and Technology tracks will run in the afternoon. Futurist Garry Golden will wrap up the day with a thought-provoking keynote, “Designing a 21st Century Roadmap for the Future of Public Libraries.”

The professional programs are each one hour in length and include:

Administration/Leadership: “Care and Feeding of the REAL Boss: Working Effectively with City and County Officials” and “A Novel Approach to Giving Bad News

Youth Services: “Hands On! Innovative YA Programming” and “Practical Readers’ Advisory for Children and Teens

Marketing/Customer Service: “Marketing Trends and Innovations for Libraries” and “Customer Service Challenges: When Tensions Run High

Technology: “Building & Running the Digital Branch” and “Developing Web Content Strategy for Libraries

Registration is available for both individuals and groups. Individual registrants will be able to switch between simultaneous tracks to find what suits them best, while registered groups will be given a code that enables them to stream simultaneous tracks at the same time (on two computers) to help their team get the most out of the day.

Cost to attend PLA’s Virtual Spring Symposium is $135 (PLA Members), $165 (ALA Members) and $195 (Nonmembers) for individual registration and $495 for group registration. Registration is available through Friday, March 15 with a credit card online or via fax/mail with a PO, check or credit card.

PLA is a division of the American Library Association. PLA’s core purpose is to strengthen public libraries and their contribution to the communities they serve. Its mission is to enhance the development and effectiveness of public library staff and public library services.


Amy Sargent

Manager Marketing

Public Library Association (PLA)

1-800-545-2433 ext.5024