For immediate release | July 3, 2012

Kick start your National Friends of Libraries Week celebration with a webinar from ALTAFF

PHILADELPHIA — ALTAFF will host a webinar, “Kick Start Your National Friends of Libraries Week Celebration,” from 1-2 p.m. EDT on Tuesday, July 24.

This free webinar will give libraries and Friends ideas and materials so that they can promote National Friends of Libraries Week (Oct. 21-27, 2012) in their libraries and community. Those who cannot attend the webinar can view the recording on the ALTAFF website after July 24. All participants must register to participate in the live webinar. The webinar will led by ALTAFF’s Director of Marketing and Communications, Beth Nawalinski and ALTAFF’s Marketing/Public Relations Specialist, Jillian Kalonick.

ALTAFF will coordinate the seventh annual National Friends of Libraries Week Oct. 21-27, 2012. The celebration offers a two-fold opportunity to celebrate Friends. Use the time to creatively promote your group in the community, to raise awareness and to promote membership. This is also an excellent opportunity for your library and Board of Trustees to recognize the Friends for their help and support of the library. Friends groups, library Trustees and library staff can access a variety of online resources to help them celebrate National Friends of Libraries Week. Materials available on the ALTAFF website include promotional ideas, editable publicity materials, camera ready bookmarks, ideas from past celebrations and much more.

ALTAFF is pleased to announce a sixth year of awards in conjunction with National Friends of Libraries Week. Two awards of $250 will be given to Friends of the Library groups for activities held during National Friends of Libraries Week, Oct. 21-27, 2012. Application materials are available on the ALTAFF website. Entries are due by Dec. 3, 2012.

ALTAFF, the Association of Library Trustees, Advocates, Friends and Foundations, is a division of the American Library Association that supports citizens who govern, promote, advocate, and fundraise for libraries. ALTAFF brings together library Trustees, advocates, Friends, and Foundations into a partnership that creates a powerful force for libraries in the 21st century. As of Sept. 4, 2012, ALTAFF will be known as "United for Libraries." For more information or to join ALTAFF, visit ALTAFF’s website or contact Jillian Kalonick at (312) 280-2161 or



Jillian Kalonick

Marketing / Public Relations

United for Libraries (United)

800-545-2433 ext.2160