For immediate release | March 6, 2012

New mobile app helps PLA 2012 Conference attendees plan with the touch of a finger

CHICAGO – The PLA 2012 Conference app is now available for any Web-enabled phone. This robust and informative app helps attendees build a conference schedule with programs and exhibitors, search PLA 2012 speakers and topics, find local restaurants and even figure out what to pack with a weather section.

The app is free thanks to the generous sponsorship of Boopsie for Libraries and can be downloaded by visiting on a mobile device.

Boopsie is compatible with all Web-enabled phones. High-speed downloadable clients are available for Android, BlackBerry, J2ME, Palm OS, Symbian S60, Windows Mobile and iOS (iPhone, iPad, and iPod).

Offered biennially, PLA Conference is the premier event for public libraries, drawing librarians, library support staff, trustees, friends and library vendors from across the country and around the world. The conference includes nearly 200 top-quality continuing education programs, engaging social events, networking opportunities and a bustling exhibits hall.

For more information about PLA, contact the PLA office at (800) 545-2433, ext. 5PLA, or visit PLA’s website at PLA is a division of the American Library Association. PLA’s core purpose is to strengthen public libraries and their contribution to the communities they serve. Its mission is to enhance the development and effectiveness of public library staff and public library services.


Amy Sargent

Manager, Marketing

Public Library Association (PLA)

1-800-545-2433 ext.5024