Start Planning Now (YES NOW!) for Your Library's Annual Giving Campaign

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January 2025 Learning Live
January 2025 Learning Live
January 2025 Learning Live

Description

Every library should have a plan for raising funds to pay for extras not covered by the budget. The easiest way to get started - an annual giving campaign! If you want to fundraise for your library, but are anxious about asking people for money, an annual giving campaign is an effective way to identify potential donors while also providing a vehicle for giving.

We all receive mailers from nonprofit organizations asking for donations during the end-of-year giving season, so how can your library be part of the mix? During this webinar, we'll go over all the steps to plan and execute an annual giving campaign - from where to get a mailing list to writing an appeal letter to keeping track of donors to stewarding donations. You'll leave the webinar confident that you can organize an annual giving campaign for your library!

Speakers

Amanda Standerfer’s passion is helping libraries and nonprofit organizations advance so they can create meaningful impact in their communities. Since 2002, Amanda's consulting practice Fast Forward Libraries has worked with libraries and nonprofits on strategic planning, fundraising, organizational development, and capacity building. Amanda has 15 years of experience at various positions in public libraries, most recently as the Director of Community Engagement for The Urbana (IL) Free Library. She also has 7 years of experience working in the philanthropy sector. She has a BA and MA in History from Eastern Illinois University and a MLIS from the University of Illinois at Urbana-Champaign.

Kirstin Gebhart is an assistant consultant with Fast Forward Libraries. She is a communications and development professional who has coordinated annual campaigns for a variety of industries, from higher education to nonprofits and libraries. She honed her fundraising skills as an engagement communications specialist at Penn State University during their most recent multi-year campaign which generated over $2.2 billion. Kirstin also served as the Development and Communications Manager for The Urbana Free Library (IL). More recently, she has focused on creating compelling messages for national nonprofits and library foundations.

About Learning Live

United for Libraries Learning Live sessions take place on the second Tuesday of each month* at 2 p.m. Eastern Time. Each month’s session will cover a hot topic of interest to Trustees, Friends and/or Foundations, followed by Q&A and/or discussions. Sessions are open to all personal members of United for Libraries and those with statewide access.

*Learning Live is not held in August due to United for Libraries Virtual: Trustees, Friends, Foundations.

How to Register

United for Libraries Personal Members & Statewide Partners

United for Libraries Personal Members

Statewide Partners (MA, MD, MI, MN, ND, NE, OR, SC, and VA)

Non-Members

Non-members may purchase a one-year subscription to Learning Live, which includes live attendance and on-demand access to 11 webinars over a 12-month period* beginning with the month of purchase.

Some Learning Live sessions are available for standalone purchase.

Event tags:
Academic Library
Administration & Leadership
Marketing & Outreach
Online
Public Library
Rural Library
School Library
Special Library
Tribal Library
Trustees, Friends & Foundations
Urban Library
eLearning
January 14, 2025
1:00 - 2:00pm CST
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