Leadership & Management

LiveeForumFree!
This e-Forum will explore how to effectively use publisher agents to fill the gap with such uses as data analytics for collection assessments or order changes. Additionally, it will explore other creative strategies libraries are employing to meet the pressures faced.
LiveWebinar
University Libraries serve a diverse patron population that includes students, faculty, staff, and, increasingly, special groups that don't fit tidily into any one of these categories.
On-DemandWebinar
If your heart starts to palpitate at the thought of writing a marketing plan, this on-demand webinar will help ease the pain. You’ll learn which steps in a marketing plan are critical to success and get to know the difference between marketing, promotion, publicity, outreach, and public relations so that you can clearly communicate your goals. Find out how to combine market research, a target audience, customized messages, and strategic outreach into a knockout plan, all while incorporating your library’s special brand and importance to the community.
On-DemandWebinarFree!
As libraries are expanding their online efforts in response to COVID-19, library and program outcomes should also shift in order to build the strongest and most impactful instruction. In-person opportunities often bring with them advantages of seeing patrons reactions to learning and subsequent micro-improvements that can be made to improve a program. Without “seeing” a full room, presenters are more limited in their ability to understand how participants are responding.
On-DemandWebinarFree!
PLA has two free tools that can help you provide and measure digital literacy services. DigitalLearn.org provides tutorials on essential basic technologies designed for use in library patron training, and also offers the ability to create a custom site branded for your library. Project Outcome provides simple survey tools to measure the outcomes of digital literacy programs and services. This free on-demand webinar shows you how to use both of these tools together to augment your digital literacy training and measure the impact your digital literacy services have in the community.
On-DemandWebinarFree!
Public libraries are critical to their community’s health, serving as a go-to resource for individuals to access current and reliable health information. Public library staff have a deep understanding of the unique needs of their communities and the value of serving their patrons’ health needs. Now all they need is the data to prove just how valuable those services are. In this on-demand webinar, participants learn how Project Outcome’s new health survey help public libraries measure the success of health programs and services.
LiveeForumFree!
The rapid growth of library makerspace services present both challenges and opportunities for all libraries and their users. There are many considerations for libraries as they plan and manage maker services, from how to get started, to managing and growing existing services, to developing maker programming. Connecting with others in the library makerspace community can be extremely helpful as we navigate this new and evolving area of library services.
LiveWebinar
During this webinar, emerging principles of metadata enriching and linking are discussed and current challenges and practical solutions are presented—followed by questions from participants.
LiveeForumFree!
This e-Forum will address opportunities and challenges facing middle managers as they balance daily operational concerns and engage in big picture strategic planning.
LiveeForumFree!

e-Forum: A 2-day moderated email discussion.
Dates: November 10 and 11, 2020
Offered by Core: Leadership, Infrastructure, Futures, ALA's newest division starting September 1, 2020 (previously offered by the Association for Library Collections & Technical Services)
Focus: Join us for this e-forum to discuss the many phases of an ILS migration from the RFP all the way to Go-Live!.
Cost: Free