- 2:00 PM-3:00 PM (Eastern)
- 1:00 PM-2:00 PM (Central)
- 12:00 PM-1:00 PM (Mountain)
- 11:00 AM-12:00 PM (Pacific)
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A crisis is any situation that threatens the integrity or reputation of your organization. This could include funding reductions, safety or security events or health issues at your library. In this webinar you will learn how to create a Crisis Communications Plan so you can be prepared and know how you will communicate in the event of a crisis. This includes who will communicate, what they will say, what audiences need to hear the message and how you will reach them. We will also discuss the distinction between a Crisis Communications Plan and a Crisis Response Plan. |
Learning Outcomes
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In this webinar, you will learn: |
Who Should Attend
Administrators and marketing/communications professionals at public, academic or special libraries. Libraries have an obligation to be prepared for potential crises and communicate clearly and effectively.
Presenter
Cordelia Anderson, APR
cordelia@cordeliaandersonapr.com
Cordelia Anderson has more than twenty years’ experience creating marketing and communications strategies for public organizations. During her decade as Director of Marketing & Communications for Charlotte Mecklenburg Library, her team earned the inaugural Library Journal Marketer of the Year Award and two John Cotton Dana Awards. Cordelia now runs her own consulting company. She is author of Library Marketing and Communications: Strategies to Increase Relevance and Results, available now from ALA Editions.
Registration
Cost
Core Member: $43
Nonmember: $59
Group rate: $129 (Includes a link to share with your group for safe social distancing viewing)
International: $43
Student: $0
How to Register
Online: Complete the individual webinar online registration form. Sessions are listed by date and you must log in.
By phone: 1-800-545-2433 (press 5 to reach our customer service representatives)
By mail: Click Register by mail for the session you would like to attend. (If you receive an error message after clicking the "register by mail" link, right-click the link and save the form to your computer.)
For questions about registration, contact ALA Registration at 1-800-545-2433 and press 5, or email registration@ala.org. For all other webinar questions or comments, please contact freuland@ala.org.
Tech Requirements
A computer with Internet access and media player software are required. A high-speed connection and headphones are recommended. Core webinars are presented through GoToWebinar. Check to see if your system supports GoToWebinar. Test your connection or audio.
Contact
For questions about registration: contact ALA Registration at 1-800-545-2433 and press 5, or email registration@ala.org.
For all other webinar questions or comments, please contact freuland@ala.org.