Partners & Official Supporters - Dia

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Become a Día Partner or Official Supporter!

Día's Founder

Pat Mora - Dia FounderIn March 1996, while being interviewed in Tucson, Arizona, the author and poet Pat Mora learned about the holiday celebrated in Mexico. Realizing that the United States had nothing similar, Pat proposed linking Children's Day, the celebration of childhood and children, with literacy and bilingualism, creating a new holiday: El día de los niños/El día de los libros. 

Founding Partner

REFORMA LOGOREFORMA, the National Association to Promote Library and Information Services to Latinos and the Spanish Speaking is the Founding Partner of Día.


Abrams Books for Young ReadersABRAMS Books for Young Readers is proud to publish a wide array of high-quality award-wining  picture books that show a how wonderfully diverse life is. We are proud to support El día de los niños/El día de los libros. ABRAMS Books for Young Readers is committed to making books available as widely as possible and to getting our authors and illustrators out for appearances by request (as their schedules permit). For more information please contact Jason Wells at

Arte PublicoArte Público Press and its imprint for children, Piñata Books, publish literature that authentically portrays themes, characters, and customs unique to U.S. Hispanic culture. Arte Público offers a 50% discount to organizations that give books to children, and it offers a 50% discount on books purchased March – April 30 for Día events. Please call 800-633-ARTE to place your book order. For more information, please contact Marina Tristán at mtristan at

CharlesbridgeIn celebration of El día de los niños, Charlesbridge is pleased to offer a 40% discount to libraries and Día participants purchasing Spanish and bilingual titles between March 1st and  April 30th.  Please contact Meg Bencivenni Quinn at (800) 225 3214 x141 or at for additional information or to place an order. Kindly mention code T-Dia14 when ordering.  For a complete list of our Spanish and bilingual titles and for Día resources, visit

Cinco Puntos PressCinco Puntos Press offers a discount year-round for all libraries that are giving away books to children. For more information, contact them at

East West Discovery PressEast West Discovery Press is pleased to offer 20% discount to libraries, families and literacy organization during the month of April in celebration of Dia. We are an independent publisher and distributor of multicultural and bilingual books in 50 + languages including Arabic, Burmese, Chinese, Farsi, Hindi, Hmong, Japanese, Korean, Nepali, Punjabi, Russian, Somali, Spanish, Tagalog, Urdu, Vietnamese, etc. We can customize school readiness backpacks based on your thematic units and languages. To place an order or for a complete listing of our bilingual titles, please contact us at or 310-545-3730.

Lee & Low BooksLEE & LOW BOOKS and its bilingual imprint, CBP (formerly Children's Book Press), publish authentic, high-quality books for young readers with a focus on diversity. LEE & LOW is proud to support literacy and happy to offer a 30% discount to libraries during the month of Día. For more information or to place an order, libraries can contact John Man at or toll-free at 1-888-320-3190 x. 28.

Lorito BooksLorito Books, a Spanish and bilingual children's audiobook publisher, offers a 25% discount on all books purchased by libraries for Dia celebrations.

Peachtree PublishersPeachtree Publishers is an independently owned trade book publisher, specializing in quality children's books. Our mission is to create books that captivate and educate young and old readers alike, with well-crafted words and pictures. As proud supporters of Día! Diversity in Action, Peachtree Publishers will offer 40% discount to Día participants purchasing Spanish and bilingual titles. Please contact Courtney Hood at or 1-800-241-0113, ext. 126 to place your order. For a complete list of our Spanish and bilingual titles, visit

Official Supporters

Big Brothers Big SistersBig Brothers Big Sisters provides children facing adversity, often those of single or low-income households or families where a parent is incarcerated or serving in the military, with strong and enduring, professionally supported one-to-one mentoring relationships that change their lives for the better, forever.  This mission has been the cornerstone of the organization’s 100-year history.  With about 350 agencies across the country, Big Brothers Big Sisters serves nearly 630,000 children, volunteers and families.

Center for the Study of Multicultural Children's LiteratureThe Center for the Study of Multicultural Children’s Literature (CSMCL) is an organization advocating for multicultural children’s literature which includes librarians and library personnel, educators, parents, students, caregivers, and experts in the field of children’s literature. CSMCL awards $500 grants in selected multicultural children’s books to libraries that serve children and their families who are having a Día library program, El Día de los Niños/El Día de los Libros (Children’s Day/Book Day) with an African American focus. The Día grants are funded by CSMCL in partnership with the Association for Library Service to Children (ALSC) and Pat Mora.

Children's Book CouncilThe Children’s Book Council (CBC) is the national nonprofit trade association of children’s book publishers. The CBC offers children’s publishers the opportunity to work together on issues of importance to the industry at large, including educational programming, literacy advocacy, and collaborations with other national organizations. The CBC’s various committees include CBC Diversity, advocating for an inclusive and representative children’s publishing industry.

Colorin ColoradoColorín Colorado is a free web-based service that provides information, activities and advice for educators and Spanish-speaking families of English language learners (ELLs).

Ezra Jack Keats FoundationThe Ezra Jack Keats Foundation is proud to support Día in 2020 as we share a strong commitment to providing families, libraries and educators with an expanding selection of outstanding multi-cultural children's books. Ezra Jack Keats was the grandfather of diverse children's books starting in 1962, with the creation of his classic book, The Snowy Day. 

The EJK Foundation extends the Keats legacy through the Ezra Jack Keats Award, co-administered by the de Grummond Children's Literature Collection at the University of Southern Mississippi. Since 1986, the EJK Award as been presented to an outstanding writer and illustrator early in their career, whose book, in the spirit of Keats, reflects the multi-cultural nature of our country. The EJK Award has supported the careers of some of today's most important makers of diverse children's books.

Additionally, the foundation’s programs include an annual Bookmaking Competition for New York City public school students and the EJK Mini-Grants awarded annually to public school teachers and librarians across the country.

First BookFirst Book is a nonprofit social enterprise that provides free and low-cost new books for programs and schools who serve children in need. Since 1992, First Book has distributed more than 115 million new books to educators, librarians and community program leaders around the country serving children from low-income families. First Book partners celebrate El día de los niños, El día de los libros with books that celebrate all children, and that they access at deep discounts from our Stories for All section of the First Book Marketplace. Stretch your Día budget by signing up with First Book. It's free!

General Federation of Women's ClubsThe General Federation of Women’s Clubs is an international women’s organization dedicated to community improvement by enhancing the lives of others through volunteer service. With more than 100,000 members in affiliated clubs in every state, the District of Columbia, and more than a dozen countries, GFWC members work in their own communities to support the arts, preserve natural resources, advance education, promote healthy lifestyles, encourage civic involvement, and work toward world peace and understanding.

National Center for Family LiteracyThe National Center for Family Literacy’s (NCFL) mission is to inspire and engage families in the pursuit of education and learning together.  Our emphasis is on the family unit for a simple reason – study after study shows that family, home and community are the true drivers of a child’s education. Research shows that children’s reading scores improve dramatically when their parents are involved in helping them learn to read, yet 30 million American adults cannot read.  NCFL provides a comprehensive intergenerational approach to improve our nation’s critical education needs.

Mama Lisa's WorldMama Lisa's World is the internet's premier destination for children's songs from around the globe and for discussions of international culture. It features thousands of traditional songs from over a hundred countries and cultures and a major collection of Mother Goose Rhymes. Mama Lisa's Blog focuses on global recipes, holiday traditions, poetry and lively conversations about childhood around the world.

The Molina FoundationThe Molina Foundation is a national nonprofit organization focused on reducing disparities in access to education and health. Since its inception in 2004, The Molina Foundation has worked with more than 2,500 organizations and schools towards this end, donating over 4 million books and hosting workshops and programs for educators and families. The Molina Foundation works hand-in-hand with community-based organizations in vulnerable communities. We partner with preschool programs, clinics, schools, family service organizations, churches, and other civic organizations serving low-income and at-risk families. 

National Council of Teachers of EnglishThe National Council of Teachers of English (NCTE) is dedicated to improving the teaching and learning of English and the language arts at all levels of education.  The Council celebrates Día through its support for literacy for children of all linguistic and cultural backgrounds.

Reading RocketsReading Rockets is a national multimedia literacy initiative offering information and resources on how young kids learn to read, why so many struggle, and how caring adults can help. 

United States Board on Books for Young PeopleThe United States Board on Books for Young People (USBBY) is the U.S. national section of the International Board on Books for Young People (IBBY). The mission, to promote international understanding and good will through books for children and adolescents is accomplished through activities such as promotion of International Children’s Book Day, publication of an annual Outstanding International Books List, presentation of the Bridge to Understanding Award, nomination of the United States candidates for the Hans Christian Andersen Award, and support and funding of worthy projects, both domestic and abroad including the Children in Crisis Fund and twinning efforts to assist national sections maintain membership in IBBY.