Communicating Impact Using Data Visualization

Wednesday, 5/8/2019
  • 2:00 PM-3:00 PM (Eastern)
  • 1:00 PM-2:00 PM (Central)
  • 12:00 PM-1:00 PM (Mountain)
  • 11:00 AM-12:00 PM (Pacific)

This webinar was presented on May 8, 2019. Access the recording and materials now:

This is part 5 of the five-part series Research and Publication Basics.

You’ve collected all your data, analyzed the results, and are ready to present it to the world--but how? Data visualization offers a wide variety of options, but choosing the best method for relaying your findings is tricky. Differences in audiences and applications can be difficult to understand or navigate. This webinar will demonstrate principles and tools to help technical services units and staff communicate their work and research. It will include discussions of how audience drives the narratives we use, what data points are effective for particular stakeholders, and what tools can help best visualize those data points.

Learning Outcomes

Upon completion of this webinar, participants will:

  • be able to identify tools to visualize data
  • learn strategies for assessing the communication needs of different stakeholders
  • learn to use tools and strategies to develop more effective communication strategies to demonstrate their impact and value

Who Should Attend

The series is geared toward librarians in technical services who want to do research but don't know where to start.


Liz Woolcott, Head of Cataloging and Metadata Services at Utah State University, manages the MARC and non-MARC metadata creation of the University Libraries and is the co-founder of the Library Workflow Exchange. She publishes and presents on workflow and assessment strategies for library technical services, the impact of organizational structures on library work, and measuring impact for digital content reuse.



A recording of this webinar is now available since the six-month date of the presentation has passed.

How to Register

No registration required.

Tech Requirements

Computer with Internet access (high-speed connection is best) and media player software. Headphones recommended.

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For questions about registration, contact ALA Registration by calling 1-800-545-2433 and press 5 or email

For all other questions or comments related to the webinars, contact Megan Dougherty, ALCTS Program Officer, Continuing Education at 1-800-545-2433, ext. 5038 or