The Campaign for America's Libraries:
Great new plans @ your library®


Attendees came to hear stories of how being involved in the Campaign has generated results at their libraries, about new Campaign partnerships - including one that targets Spanish-speaking populations - and about exciting initiatives. Attendees received strategies on how to create or refresh an @ your library campaign, a Campaign video and more.
Materials:
Speakers:
Judith Gibbons, Chair, ALA Public Awareness Committee
Tailoring the Campaign to Target Audiences
Campaign for America's Libraries' Partnerships
Reaching Out to Diverse Audiences
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Dale Lipschultz, Literacy Officer, ALA Office for Literacy and Outreach Services (OLOS)
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Eric Friedenwald-Fishman, Principal, Metropolitan Group
Global Advocacy
Kathleen Imhoff, PR Assembly Chair
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