Association of Rural & Small Libraries Conference

Burlington, Vt., Sept. 5-7, 2019
Booth 54 & 55

United for Libraries will host four sessions at the ARSL 2019 Conference:

Fundraising: Big Ideas for Small Libraries

Thursday, September, 5
11:00 am

United for Libraries will share innovative and fun ways to raise funds for your small library. Hear about easy-to-implement fundraisers for libraries, Friends Groups and Foundations, and new trends in library fundraising. Learn about United for Libraries resources that can help with your fundraising and outreach efforts. Attendees will receive a toolkit of ideas and tips. 

Using Libraries Transform for Awareness and Advocacy

Thursday, September, 5
2:00 pm

Learn how your library can use free Libraries Transform materials for marketing, advocacy, fundraising, and more. An initiative of the American Library Association, Libraries Transform provides messaging, graphics, and best practices for libraries of all types; more than 12,000 library supporters worldwide have joined the campaign. This session will include an overview of the free Libraries Transform toolkit, examples of campaign success stories, and ideas for how all libraries can adapt these tools to fit their public awareness needs. 

Friends and Trustees Under 40: Recruit Them, Retain Them, Engage Them

Thursday, September 5
3:00 pm - 3:55 pm

Saturday, September 7
9:30 am -10:25 am

Millennials are more likely than other adults to have visited the library recently. However, most friends and trustees boards do not have even a single millennial member (Pew 2016, ALA 2018). What accounts for this discrepancy between the demographics of our library users and library civic leaders, and how do we rectify it? The presenters will argue for the importance of developing generationally representative boards and explore common barriers to service for those under 40. Participants will leave with practical strategies for identifying and recruiting the right millennials to serve and for adapting board cultures to engage and retain them.

SpeakersDavid Paige, Conway (NH) Public Library; Madeline Jarvis, Adult and Information Services Manager, Marion Public Library; Veronda Pitchford, Assistant Director, Califa Group

The E’s of Libraries®: Demonstrating Your Library’s Value to Everyone, Everywhere

Friday, September 6
11:00 am - 11:55 am

You know that your library is vital to your community, but how do you communicate its importance to elected officials, community leaders, funders, and other key stakeholders? How can you talk about what your library does using their language? Learn how to use The E’s of Libraries® – Education, Employment, Entrepreneurship, Empowerment, and Engagement – to demonstrate why your library is essential. Attendees of this session will craft messages designed to win over elected officials and funders, and learn how to use The E’s of Libraries® and its free customizable resources.

SpeakerJillian Wentworth Manager of Marketing & Membership, United for Libraries, Exton, PA