Election Candidate: Libby Post
Foundation at Large
President/CEO, Communication Services, Albany, NY, consulting firm specializing in library advocacy that also runs the Albany Public Library Foundation in Albany, NY
Degrees and Certificates:
University at Albany, MS, Political Communications, 1984University at Albany, BS, Political Science and Journalism, 1982
Offices held in the ALA/APA, state/regional library associations, and other associations (include DATES):
ALA Library Advocacy Committee, 2015
Honors and Awards (library and non-library, including DATES):
Distinguished Alumni in Political Science, Rockefeller College of the University at Albany, 2015Harvey Milk Alumni Award, University at Albany, 2013Media Person of the Year, Women's Press Club of NY, 2012Outstanding Advocate of Libraries Award, NY Library Association, 2011Many more spanning my career
For the past 10 years, I have established a library advocacy practice. In New York State, I have assisted numerous libraries win ballot initiatives with a success rate of over 80%. My practice went national when I was hired by United for Libraries as one of its trainers for the Neal-Shuman Foundation Library Advocacy Project. I worked with 5 libraries. The two that went for votes in Michigan were successful. The Public Library of New London secured a 20% increase in funding after my work with them. I am now working the Connecticut Library Association and the Connecticut State Library on establishing an advocacy program which includes trainings, messaging and campaign execution. I have developed a 4-part Library Campaign Training Institute that will be presented this year in Little Rock for the Arkansas State Library. I am also a certified Turning the Page trainer for PLA.
Libby Post: "Planning Your Library Vote," for the Trustee Corner of Library Journal, published 8/21/15
Libby Post, "Making Branding Work for Advocacy," for Library Hotline, Vo. 44, No. 41, 10/19/15
Statement of Professional Concerns:
In the past decade, I have seen firsthand the advocacy needs of public libraries. From staff to trustees to friends and foundations, advocacy must become part of a library's DNA in order to face fiscal challenges. Understanding the importance of branding and messaging is integral to developing strong advocacy campaigns. Library directors and staff must educate the public about their library's challenges. Trustees and Friends must create campaigns that compel people to support their libraries. It is essential for library leadership (staff, trustees and friends/foundations) to embrace advocacy as one of their essential roles. Being strong ambassadors for the library before a campaign begins means building support when you need it. Creating a strong brand and message means the library won't be on the defensive when it is attached by anti-tax constituencies whose clarion calls are "Why do we need a library, we have Google."
Member of ALA since: