MARS GOALS 2005-2006

MARS GOALS – 2005-2006

  1. Work to find the most effective ways to communicate with MARS members and non-members.
    1. Redesign the MARS web site to meet the needs of users and to fit the information MARS committee and task forces wish to make available.   Develop goals and measurable objectives for use in an ongoing program of evaluation.   Ensure that the web site is accessible to users with disabilities.
    2. Review Messages from MARS in the current technology environment and identify ways to keep it fresh.
    3. Review MARS-L and look at ways to use other, complementary, technologies such as RSS and blogging to keep members up-to-date.
    4. Experiment with ALA's new communications software for meetings and sharing with members.
  1. Continue to work to identify and articulate the unique role of MARS as an organization that supports and encourages innovation in reference and user services in libraries.   Identify at least one committee project that can be marketed to members and non-members as a MARS accomplishment.

  2. Continue to collaborate with the Reference Services Section and STARS to make RUSA a comprehensive resource for public services practitioners in libraries.

  3. Encourage a broader and more active membership in the MARS Section
    1. Seek ways to promote wider active participation in committees and discussion groups.   Identify the MARS committees where virtual membership will be effective and develop a set of guidelines to assist chairs in working with virtual members.   Ensure that virtual membership on committees is provided where possible.   Look at the ALA guidelines for virtual membership.   Stay informed about work being done in ACRL and PLA so as to develop a plan to include more members who cannot attend all conferences and volunteer to participate in any projects started by RUSA.
    2. Create an audit of current and possible MARS activities to attract new members and retain current members, even if they cannot attend conferences in person.  
    3. Explore use of technologies such as satellite and Web broadcasting and instruction/meeting software to expand MARS programming to reach more members and potential members.

  4. Focus on current issues in technology and the provision of electronic reference through the work of MARS committees and ad hoc groups in the following areas:
    1. Defining the skills needed by reference services personnel in the future and looking at ways of educating and preparing new and experienced reference personnel to fulfill future needs.
    2. Exploring the impact of new technologies such as linking services and metasearch software on users, on library reference services, and on reference collections.   Staying abreast of emerging standards for reference technologies and assisting RUSA in serving in a leadership role in the development of those standards.    Advocating for the needs of users with disabilities or with limited access to technology.  
    3. Identifying trends and best practices in developing the library web site as a reference resource and in creating other library reference services to serve the autonomous user, keeping in mind the needs of users with disabilities or with limited access to technology.
    4. Keeping informed of legislation that affects access to electronic products, including copyright and licensing, archiving and fair use issues.

  5. Begin work to develop a 3-5 year plan of continuing education and publication activities to help reference personnel keep up with emerging issues and changing technologies and to provide opportunities for members to gather information that can be used in their daily work lives    This plan will provide a mix of activities to benefit those who come to national conferences and those who are not able to attend.

  6. Continue to enhance the MARS Handbook and continue to update the MARS Bylaws to meet the changing needs of the organization.

Mary Popp, rev 6/2005