2003 Publishers Open Forum


Philadelphia, PA
January 27, 2003
9:30-11:00 AM

Market Research Information: On a Library Budget?

For the 2003 Publishers Open Forum, three leading publishers of market research information were invited to discuss product development. Each presenter was provided with a list of questions in advance to be addressed at the Forum. Their answers, along with responses to additional questions from the audience, are outlined below.

Information for Euromonitor International - to be provided by Eric Restum, Director of the Chicago Office and Head of Sales and Marketing

Information for Marketresearch.com Academic - provided by Rob Granader, CEO of Marketresearch.com and Mariam Hasan, ProQuest Librarian-Publisher for Business & Economics

Information for Simmons Market Research Bureau - provided by Gary Warech, Director of Integrated Marketing

BRASS Business Reference Sources Committee

bullet Publishers Open Forum
ALA Midwinter Conference, January 27, 2003

Disclaimer : This publication has been placed on the web for the convenience of BRASS members. Information and links will not be updated. Posted 24 April 2003.