Social Media & Digital Content Creation

3 Free Visual Marketing Tools for Your Library, October 1, 2018
Blog: TechSoup
http://techsoupforlibraries.org/blog/3-free-visual-marketing-tools-for-your-library
Discusses three resources to create animated videos and other e-content to market your library for free or low-cost.

Engaging Patrons with Library Podcasts, October 6, 2017
Website: Public Libraries Online
http://publiclibrariesonline.org/2017/10/engaging-patrons-with-library-podcasts/
This article is about podcasts further embedding themselves into popular culture. Public libraries have become active producers of podcast content through workshops for patrons and library-hosted programs.

Live from Your Library: A Look at Periscope, Facebook Live and Google Hangouts On Air, June 13, 2016
Blog: TechSoup
http://techsoupforlibraries.org/blog/live-from-your-library-periscope-facebook-live-google-hangouts-on-air
This post discusses different livestreaming services that can help promote programs and allow patrons to attend off-site.

What Brands Can Learn From The New York Public Library's Instagram Stories, October 10, 2018
Website: Forbes
https://www.forbes.com/sites/katetalbot/2018/10/10/what-brands-can-learn-from-the-new-york-public-librarys-instagram-stories/#35187ff636b4
This article focuses on how NYPL is using Instagram for content creation to reach out to their community (their specific focus is on Insta Novels).