Implementing "Choose Civility," a Community-wide Campaign On-Demand Webinar

PLA On-Demand Webinars logoHoward County (Md.) Library System (HCLS) CEO Valerie J. Gross details Choose Civility, an ongoing community-wide initiative that aims to enhance respect, empathy, consideration, and tolerance in Howard County. Nearly 100 Howard County businesses, government agencies, nonprofits, educational institutions actively and passionately support the Choose Civility initiative with more than 65,000 community residents displaying the ubiquitous Choose Civility car magnets. Learn all about the growing movement, the benefits to your library and community, and how to form a Choose Civility Chapter in your area. Valerie is joined by Christie P. Lassen, HCLS’ Director of Public Relations, and Ellen Flynn Giles, a member of the Howard County Board of Education and Friends of Howard County Library Board of Directors.

This archived webinar was originally presented March 28, 2012.

Running time: 1 hour, 4 minutes

Learning Outcomes

At the conclusion of this on-demand webinar, participants will:

  • Have learned the history, background, and principles of Choose Civility
  • Have learned how to develop partnerships and community support to foster the success of Choose Civilitys
  • Comprehend the benefits to any library system taking the lead in such an initiative
  • Leave with a plan to create and successfully implement a Choose Civility Chapter in their community

Who Should Purchase

Library leadership and staff members at all levels; Board of Trustees; Friends/Foundation Board members.

Presenter

Valerie J. Gross

Valerie J. Gross
President & CEO
Howard County Library System, Maryland

Valerie J. Gross has served as President and CEO of Howard County Library System (HCLS) for 10 years. A passionate promoter of libraries, she believes the most effective way to convey the value of libraries is to speak in value-enhanced, intuitive terms people understand. Ms. Gross has led the process to reposition HCLS as a major component of education, which has resulted in nearly tripled library visits (1M to 2.6M), the more than doubling of materials borrowed (3M to 7.2M), research assistance interactions exceeding 1.3M annually, and yearly attendance at classes and events totaling 186K—in a county with 282,000 residents.

Ms. Gross credits the HCLS Board of Trustees, Howard County Executive, Howard County Council, Maryland State Legislators, Friends of HCLS, philanthropic partners, devoted volunteers, dynamic community, and, most importantly, HCLS’ innovative staff, for repositioning HCLS as one of the nation’s great public library systems (American Libraries, November 2009).

Ms. Gross is joined by Christie P. Lassen, HCLS’ director of Public Relations, and Ellen Flynn Giles, a member of the Howard County Board of Education and Friends of Howard County Library Board of Directors.

Dates & Times

Available 24/7

Continuing Education Credits

PLA does not award credit hours, or CEUs, for its on-demand webinars and cannot verify participation.

Fee

Individual

  • $28 each (less 10% discount for ALA/PLA members)

Group

  • $119 each (less 10% discount for ALA/PLA members)

If access to this on-demand webinar will be shared with multiple people—viewing either on an individual basis or gathered together in a single location—then the group rate applies.

This on-demand webinar is intended for the sole use of the purchaser, whether an individual or group. Redistribution or rebroadcast to another individual or group other than the purchaser is prohibited. Thank you for your cooperation.

Technical Requirements

To playback this on-demand webinar you should have the newest version of Adobe Flash Player installed and Javascript enabled in your web browser. A fast Internet connection and computer is recommended.

We suggest that groups, especially larger groups, plan ahead to use an LCD/LED projector in the room to project the webinar recording. Groups will also want to have speakers capable of amplifying the webinar audio for the entire room.

How to Purchase

Purchase from the ALA Store:

If access to this on-demand webinar will be shared with multiple people—viewing either on an individual basis or gathered together in a single location—then the group rate applies.

The purchase of this on-demand webinar will include instructions and a password to access the archived recording of the webinar. You'll have access to the on-demand webinar for one year from date of purchase.

This on-demand webinar is intended for the sole use of the purchaser, whether an individual or group. Redistribution or rebroadcast to another individual or group other than the purchaser is prohibited. Thank you for your cooperation.

Contact

If you have questions or problems accessing a recording, send a message to plawebinars@ala.org, or call 800-545-2433 ext. 5PLA.