Managing Traditional & Social Media for Libraries

Due to technical difficulties it's necessary for this archived recording to be posted in two parts.

Part 1:

Part 2:

For public library staff, dealing with the media can sometimes be rewarding, sometimes frustrating, sometimes exciting, sometimes daunting… but always necessary. PLA’s free, hour-long webinar, “Managing Traditional & Social Media for Libraries,” covers the fundamentals of media planning and outreach—including social media—to prepare you to work with the media and generate attention that will support your library’s activities and advocacy efforts.

This webinar is an extension of the free PLA advocacy training program, Turning the Page 2.0.

Originally presented May 31, 2012.

To playback this recording you should have the newest version of Adobe Flash Player installed and Javascript enabled in your web browser. A fast Internet connection and computer is recommended.

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