Advocacy

General Guides

Advocacy
Website: Public Library Association
/pla/advocacy
Through tools, training, and education, PLA is committed to providing you with information and resources to help you become an even better advocate for your library.

The Advocacy Action Plan Workbook
PDF: American Library Association
http://www.ala.org/advocacy/sites/ala.org.advocacy/files/content/advleg/
advocacyinstitute/Advocacy%20Action%20Plan%20-%20revised%2001-09.pdf

A great starting resource for anyone who needs to create an advocacy plan for your library or your community.

Advocacy, Legislation & Issues
Website: American Library Association
http://www.ala.org/advocacy/
Section of ALA website dedicated to advocacy issues.

ALA Office for Library Advocacy
Website: American Library Association
http://www.ala.org/offices/ola
The Office for Library Advocacy (OLA) supports the efforts of advocates seeking to improve libraries of all types by developing resources, a peer-to-peer advocacy network, and training for advocates at the local, state, and national level.

Engaging the Volunteer of the Future, June 17, 2015
Webinar: Infopeople
https://infopeople.org/civicrm/event/info?reset=1&id=493
Jennifer Bennett offers advices on volunteer engagement and recruitment.

Everyday Advocacy
Website: Association for Library Service to Children
http://www.ala.org/everyday-advocacy/
Everyday Advocacy, an initiative of the Association for Library Service to Children, provides advocacy resources for libraries.

EveryLibrary
Website: EveryLibrary
http://everylibrary.org
EveryLibrary helps secure funding for libraries at the ballot box. They train, coach, and consult with library communities on "Information Only" and "Vote Yes" campaigns.

ilovelibraries: Your Voice Counts
Website: American Library Association
http://www.ilovelibraries.org/get-involved/your-voice-counts
Initiative of the American Library Association that has a large section with many resources about how to create an advocacy plan, set goals, get organized, deliver your message, target your audience, lobby, and much more.

Library Advocacy Toolkit, January 23, 2012
Article: Library Connect
http://libraryconnect.elsevier.com/articles/library-advocacy-toolkit
Full of links to resources which will help you plan an advocacy campaign, create talking points during a campaign, and market your library.

Library Advocacy Unshushed
Massive Open Online Class: University of Toronto
https://www.edx.org/course/library-advocacy-unshushed-university-torontox-la101x
Become a powerful advocate for the values and future of libraries and librarianship. Be informed, strategic, passionate, and unshushed!

Value of Libraries

How Americans Value Public Libraries in Their Communities
Article: Pew Research Center
http://libraries.pewinternet.org/2013/12/11/libraries-in-communities/
Pew Research Center article from December 2013 detailing the value of libraries to communities in America.

Libraries at the Crossroads, September 15, 2015
Article: Pew Research Center
http://www.pewinternet.org/2015/09/15/libraries-at-the-crossroads/
Pew Research Center article detailing changing libraries in a changing world.

Value of Libraries
Website: American Library Association
http://wikis.ala.org/professionaltips/index.php?title=Value_of_Libraries
ALA wiki which give some history on the value of libraries in changing times, additional resources, and return on investment (ROI) articles.

Return on Investment Resources

Return on Investment for Public Libraries
Website: Library Research Services
http://www.lrs.org/data-tools/public-libraries/return-on-investment/
ROI calculators and more.