These on-demand webinars are listed from most recent to oldest. See PLA On-Demand Webinars for general information about our on-demand webinars and a list of available topics.
Learn how to make any weeding project a public relations dream! In this on-demand webinar, Holly Hibner and Mary Kelly discuss communication, transparency, and timing. Get the staff and patrons on board, be clear with your weeding plan, and set a pace that allows for careful decision making. They also talk about how to dispose of weeded materials properly and respectfully. No one wants their library in the headlines for a weeding fiasco, so learn how to weed smart! — PREVIEW AVAILABLE
The first in a series of three webinars designed to help you turn your Project Outcome results into action. This on-demand webinar focuses on developing an understanding of how to parse your survey results and develop strategies for potential uses. Deeply engaging with your data is a key first step. It was followed by Project Outcome Survey Results: Effective Communication Strategies and Project Outcome: An Integral Part of the Planning Process.
We often hear about "skilled volunteerism" but what does it mean and how can it help to build capacity in your library? How do you plan for and recruit skilled volunteers? What changes might you need to make to your traditional volunteer services to be successful with skilled volunteers? During this webinar, participants will hear from libraries who have been participating in the "Get Involved: Powered by Your Library" volunteerism initiative. Learn about their successes and how to plan your next move. — PREVIEW AVAILABLE
Understanding and Serving People Experiencing Homelessness: A Trauma-Informed Approach to Library Service (PLA)
In January of 2014, there were 578,424 people experiencing homelessness on any given night in the United States. Homelessness among children and families has risen to an historic high. Adults, youth, and families experiencing homelessness face a wide range of challenges including lack of affordable housing, employment opportunities, healthcare, social connections, and other needed services, as well as high rates of exposure to traumatic stressors that impact health and well-being. As homelessness increases, so does the significant intersection between homelessness and library service.
As a small agency with a big mission, the Federal Trade Commission (FTC) counts on organizations like public libraries to help get information into the hands of people who need it. The FTC is the nation’s consumer protection agency and has created several campaigns, both print and online, to help consumers recognize scams and fraud and deal with them. Learn how your library can be an important part of “Pass It On,” the FTC’s new scam prevention campaign with tips and tools for older adults in your community.
For the first time in American history, we have four different generations working and volunteering side by side. Discover the key characteristics of these four generations and explore new strategies for making the most out of age diversity. What motivates each generation? What types of recognition resonate with each generation? What strategies can you put in place to avoid conflict between generations? Leave the webinar with tools they can begin to use immediately to help bridge the work place generation gap.
Prosper (Tex.) Community Library may be small, but it’s definitely mighty. It shares space with a middle school—limiting its hours, but not lessening the quality of its programs or collection. Hear how the library director got creative and led positive change for the library and its growing community (three families a day move here!). Learn about the challenges and obstacles like story times off site, as well as the wins, like quality programs on a limited budget, community partnerships, and creative publicizing. This little library has plenty of big ideas to share! — PREVIEW AVAILABLE
Come learn about an exciting and unique program developed by staff at Worthington (Ohio) Libraries to impact an often forgotten segment of the community—those suffering from memory loss and Alzheimer’s. Working with a senior center program director, Erin Buerk and Erin Kelsey developed a special program to expose the center residents to new technology and stimulate their minds and memory by playing games on library iPads. The successful effort was a great way to interact with a wonderful segment of the community so deserving of fun and engagement.
If your heart starts to palpitate at the thought of writing a marketing plan, this on-demand webinar will help ease the pain. You’ll learn which steps in a marketing plan are critical to success and get to know the difference between marketing, promotion, publicity, outreach, and public relations so that you can clearly communicate your goals. Find out how to combine market research, a target audience, customized messages, and strategic outreach into a knockout plan, all while incorporating your library’s special brand and importance to the community.
As free, public institutions, libraries welcome all. This founding principle is a wonderful quality; however it can also leave staff vulnerable to encountering difficult and sometimes dangerous individuals. This on-demand webinar discusses violence risk factors in terms of both customers and employees and helps enhance situational awareness skills. Learn about warning signs of risk and potential aggression; as well as verbal diffusion strategies and actions to prepare for and react to active shooter incidents. — FREE