PLA at the ALA 2012 Annual Conference

ALA 2012 Annual Conference logo

PLA Programs on Saturday, June 23

Saturday, June 23
8:00–10:00 AM

Creating Blockbusters

Creating Blockbusters book coverThis fun, insightful presentation, based upon Gene Del Vecchio’s revealing new book, Creating Blockbusters!, outlines 11 crucial principles that explain why certain novels and films become great. It will help you to create story ideas of your own, to develop story seminars for others, and to better select stories with broad appeal. Based upon Gene’s 30 years of entertainment experience and new research, this presentation sheds new light upon a blockbusters’ ability to satisfy child-like emotional needs we all share, align with pop culture and trends, craft relatable and aspiring characters, and provide ingredients to create massive franchises. Examples to discuss include Harry Potter, James Bond, Star Wars, Shrek, The Lord of the Rings, Jurassic Park, The Simpsons, It’s a Wonderful Life, and The Lion King. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer and Speaker: Gene Del Vecchio, author and consultant; founder, CoolWorks


Growing Leaders from Within: Cultivating Your Library's Future Leaders & Managers

Training staff to take on leadership roles in your library addresses their interests in assuming additional responsibility as well as cultivates successors into leadership positions. Especially in difficult times, libraries need to continue looking forward and developing their future leaders and managers. This presentation will discuss innovative ways that San Diego County (Calif.) and Orange County (Fla.) Library Systems have fostered and developed leaders and potential managers from within existing staff as well as introduced three leadership programs to assist staff into ascending the rungs of leadership. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizers: Polly C. Cipparrone, training and web services manager, San Diego County (Calif.) Library; Renae Bennett, public services administrator, Orange County (Fla.) Library System
Speakers: Danielle King, Susan Moore, Bethany Stone

Smart investing @ your library: Everyone Counts!

The role of librarians as trusted navigators leading patrons to the most useful information is increasingly valuable. Smart investing @ your library is building the capacity of public libraries and librarians to provide reliable, unbiased financial education and resources to those who need help. Librarians are building collections, delivering programs to people of all ages and economic circumstances and creating a national network of replicable service models. Using data to tell the story, reaching out and working with community partners, and integrating market research into program design are helping build the foundation for a leadership role in financial education. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Speakers: Dwight McInvaill, Georgetown (S.C.) Public Library; Liz Doucett, Curtis Memorial Library, Brunswick, Maine; Sandy Dixon, State Library of Iowa; Bobbie Rudnick, Naperville (Ill.) Public Library; Jamie Ritter, Camden (Maine) Public Library; Aubrey Carroll, Florence County (S.C.) Library System

Saturday, June 23
10:30 AM–12:00 PM

Guts and Glory: The Truth on What It Takes to Lead

Do we know what it takes to successfully position the library as a core service in government and community? We talk to ourselves about what it takes to tell our story and the value we bring, but rarely do we hear from city and county executives about the real truths on how they see libraries, and the skinny on the skills they look for in library leaders. Join us for a provocative conversation with renowned government executives and proven directors to hear straight talk about leadership and positioning libraries as key partners in city and county government. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer: Luis Herrera, city librarian, San Francisco (Calif.) Public Library
Speakers: Rick Cole, city manager, City of Ventura (Calif.); Sari Feldman, executive director, Cuyahoga County (Ohio) Public Library; Cynthia Kurtz, former city manager and CEO, San Gabriel (Calif.) Economic Partnership

Putting the Laughter in Literacy: 3 Top Authors Talk Smiles and the Power of Reading

Come join best-selling authors Sara Pennypacker, Raina Telgemeier, and Alan Sitomer in a session devoted to illuminating the power of smiles, the tools of modern authors and the importance of books, reading and literacy. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer and Speaker: Alan Sitomer, director of YA literacy, Project Gear Up, California State University at Los Angeles
Speakers: Sara Pennypacker; Raina Telgemeier

Saturday, June 23
1:30–3:30 PM

Every Child Ready to Ready: Implementation Tips!

This program will present information on using the updated Every Child Ready to Read (ECRR) toolkit. Topics will include: parent tip sheets, childcare provider classes, staff training, serving children with special needs, tracking children's skills, and more! Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer: Dorothy Stoltz, outreach services manager, Carroll County (Md.) Public Library
Speakers: Alicia Rodriguez, Los Angeles (Calif.) Public Library; Janis Cooker, youth coordinator, St. Mary’s County (Md.) Library; Holly Henley, director of library development dept., Arizona State Library, Archives and Public Records; Alicia Rodriguez, Los Angeles (Calif.) Public Library

Shift Happens: The Quest for Continuing Relevance

Join staff of the King County (Wash.) Library System to hear about their ongoing effort to implement a Future Services Strategy, a long-range strategic plan for greater depth, breadth, and relevance of service in the community. Learn what steps they took—like creating a staffing model and focusing on an enhanced service provision—to shift a large library system from a traditional way of providing service to one that also serves online customers and reaches out to the community. The presenters will share what they learned as well as where the library system is headed from here. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer: Holly Koelling, director of library operations, King County (Wash.) Library System
Speakers: Teresa Claypool, managing librarian, King County (Wash.) Library System; Lisa Fraser, reference librarian and community connect coordinator, King County (Wash.) Library System; Nancy Smith, director of outreach, King County (Wash.) Library System; Susan Veltfort, children’s selection librarian, King County (Wash.) Library System, and president of AFSCME Local 1857

Saturday, June 23
4:00–5:30 PM

Get More Bang for the Buck! Best Practices in Collection Management

Learn how your library can implement best practices in collection management, from selection to circulation to evaluation. Enhance the customer experience while making the most of your materials budget and increasing the efficiency of internal operations. Not just for Technical Services librarians! Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer: Amanda Schukle, library services manager, San Mateo County (Calif.) Library.
Speakers: Robin Isicson, Charlotte Bradshaw, Jamie Watson

Intellectual Freedom and the Library Trustee

What is the role of public library Trustees in dealing with and advocating for intellectual freedom issues? Often the first contact Trustees have with intellectual freedom as an issue is when there is a challenge against some item on the shelf or some other controversy arises. Once this crisis emerges they are scrambling to understand the issues and respond to their constituents. Another important role for Trustees is to be advocates for intellectual freedom. This session is intended to help Trustees understand the issues and their role in defending intellectual freedom. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizers: Robert Hubsher, executive director, Ramapo Catskill Library System, N.Y.; Kent Oliver, director, Nashville (Tenn.) Public Library
Speakers: Carol Brey-Casiano, Information Resource Office, U.S. State Department; Jennifer Weil Arns, associate professor, University of South Carolina–SLIS

Publish or Bust!: An ePublishing Odyssey

The session will detail a yearlong endeavor at the Chesapeake Public Library on electronic publishing called Publish or Bust!  A librarian and a local volunteer will chronicle their experiences writing a novel and exploring alternatives for publishing, with a focus on ePublishing. The end goal will be a live how-to journey featuring daily blogs, tweets, and Facebook postings, the creation of an “inspiration room” in which their activities will be filmed, and successful publication and inclusion of their work in the library catalog. The experiment will culminate in the launch of a full-service, self-publishing resource area at the Central Library. Add to your schedule (login required) or download to your calendar (via the ALA Annual Conference Scheduler).

Organizer and Speaker: Jim Blanton, senior library manager, Chesapeake (Va.) Public Library
Speaker: Phyllis Floyd, library volunteer, Chesapeake (Va.) Public Library