Measurement, Evaluation and Assessment Committee

Charge and Work

Review, analyze, and recommend measures, techniques, and data-related activities that will help strengthen and advance the public library field in providing services and programs to its patrons as well as communicating the value of libraries to internal and external audiences. Identify new data trends and determine their applicability to in articulating the value of public libraries. The committee will also be responsible for reviewing existing PLA data products and services, including PLDS/PLAMetrics, and recommending updates, revisions, etc.

Deliverables and outcomes:

  • Review data and usage statistics of existing PLA data products and services, including the Public Library Data Service (PLDS), PLAMetrics, and Project Outcome
  • Research and identify data trends and determine their applicability to advocating public library value
  • Increase the number of public libraries using the PLDS and PLAMetrics by creating relevant, useful measures for the special section of the annual PLDS survey and making improvements to the overall process
  • Increase the number of libraries measuring outcomes by determining changes or additions to the Project Outcome website or the standardized outcome measures
  • Increase PLA’s ability to support public libraries in collecting, analyzing and using data to increase their impact by making recommendations for product improvements, programming, and professional development

Expected time commitment:

  • Attend ALA Midwinter Meeting and ALA Annual Conference (8 hours/year plus travel time)
  • Attend virtual meetings (6–10 hours/year)
  • Review and respond to emails and ALA Connect messages (2–3 hours/year)
  • Attend full-day data planning session at ALA Annual on June 24, 2019

Desired skills, knowledge, or experience:

  • Experience collecting, analyzing and working with different kinds of library data
  • Familiarity with research and evaluation methods
  • Familiarity with PLA data products and services, including the Public Library Data Service (PLDS), PLAMetrics, and Project Outcome
  • Skills interpreting and using data for decision making and advocacy
  • Ability to represent the public library field and advocate for their data needs
  • Bilingual language skills or experience working directly with ESL or low-literacy populations

Roster

Linda Hofschire (Chair, February 1, 2018, to June 30, 2020)
Stacey Aldrich (Member, February 1, 2018, to July 31, 2019)
David L. Cooksey (Member, February 1, 2018, to July 31, 2019)
Denise Marie Davis (Member, February 1, 2018, to July 31, 2019)
Ms. Deborah Corkins Ehrman (Member, February 1, 2018, to July 31, 2019)
Mr. Tommy E. Hamby (Member, July 1, 2019, to June 30, 2021)
Daniel Hensley (Member, July 1, 2019, to June 30, 2021)
Lynn Hoffman (Member, February 1, 2018, to July 31, 2019)
Theresa A. Jehlik (Member, July 1, 2019, to June 30, 2021)
Katina Jones (Member, June 15, 2018, to June 30, 2020)
Rebecca Jones (Member, February 1, 2018, to June 30, 2020)
Christopher Jowaisas (Member, February 1, 2018, to June 30, 2020)
Suzanne A. McGowan (Member, February 1, 2018, to June 30, 2020)
Karen Mellor (Member, July 1, 2019, to June 30, 2021)
Carrie Pedigo (Member, February 1, 2018, to June 30, 2020)
Christa Marie Werle (Member, February 1, 2018, to June 30, 2020)
Dr. Matthew Birnbaum (Advisor, February 1, 2018, to July 31, 2019)
Nellie Barrett (Staff Liaison, April 24, 2019, to June 30, 2020)
Eytan Kaplan (Staff Liaison, June 7, 2019, to December 31, 2019)
Emily Plagman (Staff Liaison, February 1, 2018, to June 30, 2020)

Displaying active committee roster as of 07/15/2019. Last retrieved on 07/15/2019. Members can log in to view full contact information for committee members.

Composition

Consists of a minimum of 10 members and up to 15 members appointed by the PLA Board President and led by a chair.

Origin

Created by action of the PLA Board of Directors June 2017, to serve the evolving data needs of the profession. Supersedes both the Performance Measurement Task Force (PMTF) and the Public Library Data Service (PLDS) Statistical Report Advisory Committee.

Get Involved

To be a thriving, vibrant organization, PLA must have committed and active committee members. If you are interested in serving on a committee, please read and fill out the online volunteer form.

  • Volunteers are accepted on an ongoing basis.
  • Appointments are made by the PLA President and President-Elect, primarily in the spring.
  • Volunteers must be members of ALA and PLA.

Join the PLA Data and Measurement Interest Group on ALA Connect to stay up-to-date on these topics and connect with peers on similar issues. PLA personal membership is required to join.

Staff Liaison

Emily Plagman
Manager, Impact & Advocacy
312-280-5854
eplagman@ala.org