Public Library Association

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Running a successful library frequently requires political savvy. Whether you’re working on a community-wide initiative, proposing an annual budget, or just want to make sure you have a seat at the table, it helps to know what makes city and county officials tick. Learn how to make the connections, open up communications, and help your library get the attention it deserves. Originally presented Wednesday, March 20, 2013, as part of the 2013 PLA Virtual Spring Symposium. Running time: 56 minutes
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It’s not always easy to provide “service with a smile.” Customers of all moods and personalities make their way into the library and require staff to have an extra dose of patience and fortitude. It helps to know what to look for, how to recognize your own response, and what steps to take if a situation grows tense. Learn how to manage the stress of a difficult moment and still deliver customer service you can be proud of. Originally presented March 20, 2013, as part of the 2013 PLA Virtual Spring Symposium. Running time: 57 minutes.
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While you need to know the ins and outs of the library and community you work in, sometimes such familiarity can lead to assumptions and mental models about the purpose, the people, and the materials of your library. When we have a mental model of something, we can get stuck in a way of thinking, making decisions that continue to reinforce the model—prioritizing tasks and budgeting to drive actions that support them. This on-demand webinar will show you how to bust some of your mental models and start the shift to innovative, out-of-the-box thinking that managing a modern library requires.
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The library can be an important center of community for Latino immigrants. This on-demand webinar helps you maximize the potential of your library to connect with and provide services for Spanish-speaking patrons. Instructor Loida Garcia-Febo presents tips about blending emerging technologies and social media with in-person services such as programming and reference in order to build a library community that welcomes and assists Spanish speakers. She provides successful service examples from libraries in the U.S., Mexico, Colombia, and other countries.
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It's easy to feel intimidated by the complexity of copyright issues, but copyright can be fun—and there are actually a few easy answers! Learning just a few basics can help you gain confidence to tackle some copyright issues head-on, and build a solid foundation for expanding your knowledge in the future. This archived webinar was originally presented June 13, 2012. Running time: 1 hour, 14 minutes.
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This on-demand webinar explores the new wave of creative spaces appearing in public libraries all over the United States and explain why libraries have an essential role to play in digital media creation. Toby Greenwalt and Mick Jacobsen from the Skokie (Ill.) Public Library share their insights on how to sell the concept of a Digital Media Lab to library administration, set up a space that fits any budget, and offer programs and services that maintain public interest over time. If you build it, they will come! This archived webinar was originally presented January 25, 2012.
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Create a foundation of excellence by investing in your most valuable resource, library staff. When staff are well-trained and competent, they are motivated, engaged, and empowered to provide better services and improve their communities. Staff competencies are a powerful way to ensure personal and professional success and to develop teams with deep expertise ready to meet the constant changes in today’s world. Brenda Hough and Stephanie Gerding share successful models of competencies and discuss how to set expectations.
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A traditional Dewey arrangement of nonfiction collections works well for library staff, but is it the best method for your patrons to find what they need? Instructor Mary Rzepczynski, assistant library director at the Delta Township (Mich.) District Library, was inspired by a desire to improve service, increase access, and empower patrons while maintaining “findability.” She led her library in a charge to expand the Dewey for nonfiction collections and, in the first year, saw circulation in that area go up by 122 percent.
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Join Lynnanne Pearson, manager of adult popular services, Skokie (Ill.) Public Library for a basic look at the e-book devices your customers are using as well as some tips and tricks for using the devices and lending them out to the public. Hear a brief overview of the available library e-book platforms and ideas for training both your staff and your patrons. This archived webinar was originally presented April 17, 2012, as part of "Public Librarian’s Guide to E-Books: A PLA Webinar Series." Running time: 53 minutes.
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How can you improve your patrons’ e-book experience at your library? This on-demand webinar looks at library customer service related to e-books. Presenters detail ways to improve your library’s website in order to optimize the e-book lending experience; discuss ideas for improving the e-book experience inside the library; give an overview of e-book programming ideas from different libraries; and share proven marketing ideas. This archived webinar was originally presented May 1, 2012, as part of "Public Librarian’s Guide to E-Books: A PLA Webinar Series." Running time: 1 hour, 9 minutes.

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