ALA Publishing

A LITA guide to using web analytics in libraries

CHICAGO — Whether gathering information for a department report or planning a website redesign, easy access to meaningful, actionable data is critical. In “Web Analytics Strategies for Information Professionals: A LITA Guide,” published by ALA TechSource, Tabatha Farney and Nina McHale address the distinctive needs of libraries’ educational mission with specific advice on how to use web analytics in a library setting.

Polanka and others on the present and future of Ebooks in new American Libraries Live episode

CHICAGO — American Libraries Live, a free, streaming video broadcast that you can view from your home, library or on-the-go, returns 2 - 3 p.m. Eastern on Thursday, April 18 with a new episode.

A planner for balancing life and work

CHICAGO — Offering a fresh strategy for reexamining life and work goals, “The Work/Life Balance Planner: Resetting Your Goals” addresses numerous practical concerns, such as housing, moving, education, career choices, family and emotional support. Written by Ann Kepler, this workbook and planner is adaptable to almost any lifestyle change and allows readers to work at their own pace, gather facts and define their goals.

Handy Tech Tools for Library Outreach

CHICAGO - ALA TechSource announces a new workshop, Handy Tech Tools for Library Outreach with Sarah Ludwig. This workshop will take place on Wednesday, June 19. Each part will last 90 minutes.

Evaluating the impact of your library

CHICAGO — Assessing impact is increasingly critical to the survival of services: managers now require comprehensive information about effectiveness, especially in relation to users.

LLAMA’s essential guide to staff development updated

CHICAGO — Since its original publication more than two decades ago, “Staff Development: A Practical Guide” from the Library Leadership and Management Association (LLAMA) has remained a respected handbook for supporting one of libraries’ most important assets: their human resources.

Getting children into books by getting them onstage

CHICAGO — How do you get children excited and engaged with books?  Get them onstage! Readers Theatre is a staged reading of literature with participants reading from scripts, conveying the book’s story using voice and facial expressions. Elizabeth A. Poe introduces and shows how to implement the concept in “From Children’s Literature to Readers Theatre,” published by ALA Editions.

How to answer any question at the reference desk

CHICAGO — The new sixth edition of “Successful Enquiry Answering Every Time,” published by Facet Publishing and available through ALA Neal-Schuman, is a one-stop guide to answering all types of inquiries at the reference desk. Tim Buckley Owen guides readers through every stage of research, from finding out what the user really wants, to providing a thorough response.

A How-To-Do-It Manual for marketing libraries’ electronic resources

CHICAGO — It’s often hard to juggle promoting a library’s e-resources effectively at the same time as building basic visibility within the community it serves. Useful for librarians at any type of institution, “Marketing Your Library’s Electronic Resources: A How-To-Do-It Manual for Librarians,” published by ALA Neal-Schuman, guides readers through every step of developing, implementing and evaluating plans to market e-resources in an approachable and user-friendly way. Marie R.

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