Enhance your services and engage users

For Immediate Release
Mon, 10/26/2015


Liz Steiner

Marketing Manager

ALA Publishing


CHICAGO — ALA Publishing announces a new iteration of its popular workshop Facebook in the Library: Enhancing Services and Engaging Users with David Lee King. This workshop will last 90 minutes and is hosted live at 2:30 p.m. Eastern on Wednesday, Dec. 2, 2015.

Around 154 million Americans—51 percent of the population—are now using Facebook, according to a recent study by Edison Research. How effectively are you using this direct, free means of communication to reach out to your library’s patrons and users? Digital branch and social networking innovator David Lee King will share what he’s learned from years of experience and experiments with the Topeka and Shawnee County’s Facebook page. He will answer your questions and share time-saving tips on getting the most out of using Facebook.

Topics include:

  • fundamentals for setting up and managing your Facebook page;
  • planning content for your library Facebook page;
  • how to engage the library’s Facebook fans;
  • how to market your library through a Facebook page.

About the Instructor:

David Lee King is the digital services director at the Topeka & Shawnee County Public Library, where he plans, implements and experiments with emerging technology trends. He speaks internationally about emerging trends, website management, digital experience, and social media, and has been published in many library-related journals. King is a Library Journal Mover and Shaker. His newest book is "Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections." He  recently published “Managing Your Library’s Social Media Channels,” the January 2015 issue of Library Technology Reports.  King writes the “Internet Spotlight” column in Public Libraries magazine with Michael Porter and blogs.

Registration for this workshop is available on the ALA Store. You can purchase registration at both individual and group rates.

ALA Publishing Workshops are designed to give you and your staff the opportunity to participate in a hands-on learning experience that will help you make the best technology decisions for your library.

ALA Store purchases fund advocacy, awareness, and accreditation programs for library professionals worldwide