Using analytics and metrics to drive decisions and services

For Immediate Release
Thu, 07/16/2015

Contact:

Rob Christopher

Marketing Coordinator

ALA Publishing

American Library Association

312-280-5052

rchristopher@ala.org

CHICAGO — With the wealth of data available to library and information services, analytics are the key to truly understanding your users and your field of operations and to improving your services. “Library Analytics and Metrics: Using Data to Drive Decisions and Services,” published by Facet Publishing and available through the ALA Store, details the many opportunities analytics present to libraries, and provides inspiration for how you can use the data within your systems to help inform decisions and drive services. Using case studies to provide real-life examples of current developments and services, this essential guide edited by Ben Showers brings together a group of internationally recognized experts to explore some of the key issues in the exploitation of data analytics and metrics in libraries, including:

  • the role of data in helping inform decision making;
  • approaches to collecting, analyzing and utilizing data;
  • using analytics to develop new services and improve the user experience;
  • the opportunities of library data as “big data”;
  • the role of “small data” in delivering meaningful interventions for users;
  • practical advice on managing the risks and ethics of data analytics;
  • how analytics can help uncover new types of impact and value for institutions and organizations.

Showers is a digital transformation manager at the Cabinet Office.  Previously he worked at Jisc, where he was head of scholarly and library futures working on projects that included a shared library analytics service, as well as projects exploring the future of library systems, digital libraries, usability and digitization.

Facet Publishing, the commercial publishing and bookselling arm of CILIP: the Chartered Institute of Library and Information Professionals, is the leading publisher of books for library and information professionals worldwide. ALA Store purchases fund advocacy, awareness and accreditation programs for library professionals worldwide. Contact us at (800) 545-2433 ext. 5052 or editionsmarketing@ala.org.