Celebrate National Library Week with new promotions and tools

For Immediate Release
Thu, 03/12/2015

Contact:

Megan McFarlane

Coordinator

Campaign for America's Libraries

312-280-2148

mmcfarlane@ala.org

CHICAGO — Looking for ways to promote National Library Week (April 12-18, 2015)? The American Library Association’s Campaign for America’s Libraries has a variety of tools and promotional ideas to help you promote the theme of Unlimited possibilities @ your library. Tools are available at ala.org/NLW.

Leading up to and throughout National Library Week, the Campaign is hosting a new social media promotion that showcases the changing role of libraries.

Librarians can encourage DIYs, crafters, makers, job seekers, small business owners and students to showcase how the library opens up a world of unlimited possibilities. Library lovers are encouraged to post what they have made/accomplished thanks to their public, school, academic or special library by tweeting or posting to Facebook with the hashtag #librarymade.

All participants will be entered into a grand-prize drawing for a $100 gift certificate to Amazon or Maker Shed. Librarians can download signage to help in the promotion from the National Library Week website.

In addition to this year’s promotions, the Campaign also makes free downloadable tools available.

As the Honorary Chair of National Library Week 2015, David Baldacci, author and literacy advocate, has lent his image for print and digital public service announcements (PSAs).  Print PSAs are also available for free customization. Visit ala.org/NLW to learn more.

Additional promotional materials include a sample proclamation, press release, PSA scripts for use in radio ads, Web badges and Facebook cover art. All incorporate the 2015 National Library Week theme, Unlimited possibilities @ your library.

ALA Graphics products supporting National Library Week are also available, including a poster, bookmark and mini poster, as well as downloadable Web files and high resolution art files. All Graphics products can be purchased through the ALA Store.

National Library Week is a national observance sponsored by the American Library Association (ALA) and libraries across the country each April. It is a time to celebrate the contributions of our nation’s libraries and librarians and to promote library use.

The American Library Association’s Campaign for America’s Libraries (ala.org/@yourlibrary) is a public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe – participate. The Campaign is made possible by ALA’s Library Champions