Get Outside the Lines @ your library

For Immediate Release
Wed, 09/10/2014


Megan McFarlane

Campaign Coordinator

Campaign for America's Libraries


CHICAGO — The Campaign for America’s Libraries supports the Outside the Lines initiative for providing a way for libraries and librarians to reach out to their communities and promote public awareness for today’s libraries.

During the Outside the Lines event, Sept.14-20, 2014, organizations from across the U.S. and Canada will host an event or campaign to help people understand how libraries have changed into dynamic centers for engagement and are more relevant than ever to people’s lives.

In honor of Outside the Lines, the Campaign for America’s Libraries has developed a special promotion  to help showcase what libraries and librarians are doing to reconnect and reengage the public with today’s libraries.

All librarians who are planning outreach and community engagement activities during the week of Sept. 14-20, 2014 are encouraged to share an “usie" on Facebook or Twitter using the hashtag #getOTL.  All participants will be entered in a drawing to win a MaKey MaKey kit and a Spinbot kit.

Outside the Lines is an R-Squared initiative designed by Colorado library marketers and directors that gets libraries “walking the walk” – taking action to show communities how important libraries are and how they’ve changed. This weeklong, national celebration takes place Sept. 14-20, 2014. Outside the Lines takes many of the concepts discussed at R-Squared, The Risk & Reward Conference, such as creativity, customer curiosity, culture, community and creative spaces, and puts them into action where they count – in our local communities. Learn more at

The Campaign for America’s Libraries is the ALA’s public awareness campaign that promotes the value of libraries and librarians.  Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible in part by ALA’s Library Champions