LLAMA webinar shows the hows and whys of website data collection
For Immediate Release
CHICAGO — The Library Leadership and Management Association (LLAMA) will present “Methods for digging deeper: examining Web services through the lens of data-based decision making,” from 1:30 - 3 p.m. (Central time) on Wednesday, May 28.
This webinar will discuss why it's important to collect data about your website and services and how this data can create a foundation for assessment and improvement initiatives. Specific tools to be demonstrated will include Google Analytics and Loop11.
By the end of this webinar participants will:
- understand specific principles and tools for Web-based use testing;
- learn methods for conducting website testing online;
- have a greater awareness of the role and usefulness of Web analytics and the data it provides;
- understand how to apply Web analytics data to discern success with website interactions.
Presenter: Rebekah Kilzer, director, Clark Memorial Library, Shawnee State University, Portsmouth, Ohio
Target audiences: library managers and administrators, Web/Online services librarians, assessment librarians and anyone interested in assessment.
LLAMA member: $49
Non-LLAMA member $59
LLAMA group rate (5 or more people at one site) $199
Non-LLAMA group rate (5 or more people at one site) $239
Register online: http://tinyurl.com/3zhtecm
Register with a purchase order or by mail: registration form (PDF, 1 pg.).
For questions about this webinar or other LLAMA programs, contact Fred Reuland. firstname.lastname@example.org
About the Library Leadership and Management Association
The Library Leadership and Management Association (www.ala.org/llama) advances outstanding leadership and management practices in library and information services by encouraging and nurturing individual excellence in current and aspiring library leaders. LLAMA is a division of the American Library Association.