CHICAGO—ALA Editions, the publishing imprint of the American Library Association, announces the publication of “Winning Library Grants: A Game Plan,” by Herbert B. Landau. Tightening budgets and ever-shrinking sources for funding have made winning grants more important than ever before. For both newbies taking on the process for the first time and experienced administrators looking to shore up finances, this book will help readers find the dollars every library needs. Landau, the author of “The Small Public Library Survival Guide” and an experienced marketer and manager, offers a practical and comprehensive manual that guides readers through grant fundamentals. His game plan will help readers:
- Find relevant funders by analyzing eligibility criteria;
- Write and prepare grant applications using the winning examples included and evaluate outcomes to pave the way for success with future proposals;
- Increase their chances for success by using additional tactics, such as pre- and post-submission marketing, to “sell” their institution to a funder.