Apply now for ALTAFF’s Best Friends Awards

Contact: Jillian Kalonick
Marketing/Public Relations Specialist

For Immediate Release
March 16, 2010

PHILADELPHIA – The Association of Library Trustees, Advocates, Friends and Foundations (ALTAFF), a division of the American Library Association (ALA), is accepting applications for the fifth annual Best Friends Awards. Applications are due April 1, 2010.

ALTAFF’s Best Friends Awards recognize Friends groups around the country for outstanding publicity and marketing materials that promote the group and its programs and projects. The awards do not evaluate the type or scope of Friends programs; rather, they evaluate the quality of the print and electronic materials used to promote Friends programs.

The winners will receive a certificate of recognition and be recognized in ALTAFF’s newsletter, The Voice. The winning materials will be posted on ALTAFF’s Web site.

Entry categories include:

  • Print newsletters
  • Membership: Brochures
  • Membership: Other Materials
  • Planned Giving Brochures
  • Advocacy Materials
  • Web Sites
  • Program Publicity
  • Fundraisers
  • Special Project Publicity
  • Book Sales
  • Friends Stores
  • Other

For more information and to apply, visit and click on “Friends Groups,” then “Grants & Awards.” Applications must be postmarked by April 1, 2010. Applicants must be ALTAFF Friends Group Affiliates or part of a Librarian Plus membership through June 2010. Please contact the ALTAFF office at (800) 545-2433, ext. 2161, or by e-mail at for verification of eligibility prior to preparing a submission.

ALTAFF is a division of ALA with approximately 5,000 Friends of the Library, Trustee, Foundation and individual members and affiliates representing hundreds of thousands of library supporters. Begun in early 2009 with the merger of Friends of Libraries U.S.A. (FOLUSA) and the Association for Library Trustees and Advocates (ALTA), the new division brings together Trustees and Friends into a partnership that unites the voices of citizens who support libraries to create a powerful force for libraries in the 21st Century. For more information about ALTAFF, please contact Jillian Kalonick at (312) 280-2161 or