National Library Week Radio PSAs now available

Contact: Megan McFarlane
Campaign coordinator
Campaign for America’s Libraries
ALA Public Information Office
312-280-2148
mmcfarlane@ala.org

NEWS
For Immediate Release
January 26, 2010

CHICAGO – Two free, downloadable radio public service announcements (PSAs) are now available to librarians looking to promote National Library Week (April 11-17, 2010) on their local radio stations.

Radio PSAs discuss the value of libraries to millions of Americans, along with the variety of resources libraries provide during tough economic times. The PSAs are available in both English and Spanish and can be downloaded at www.ala.org/nlw.

Downloadable PSA scripts are also available for radio stations that do not accept pre-recorded PSAs.

In addition to the radio PSAs, a free downloadable print PSA featuring Neil Gaiman, Honorary Chair of National Library Week and the 2009 Newbery Medal winner for The Graveyard Book, is also available at www.ala.org/nlw. Gaiman’s love of libraries and librarians is no secret, as his many fans and Twitter followers know. Instructions on how to request a customized PSA are also available on the Web site.

Other materials are currently available in both English and Spanish, focusing on the 2010 National Library Week theme Communities thrive @ your library. They include a proclamation, sample press release and letter-to-the-editor. Libraries can download materials at www.ala.org/nlw.

Libraries planning to participate in Communities thrive @ your library-themed programming are encouraged to share their stories with the Campaign for America’s Libraries, by sending an e-mail to: atyourlibrary@ala.org.

ALA Graphics products supporting the “Communities thrive” theme are also available. In addition to the 2010 National Library Week poster and bookmark, libraries can also purchase mini poster and, new this year, a downloadable transit sign. National Library Week-themed Web files along with all Graphics products can be purchased through the ALA Store at www.alastore.ala.org/nlw.

National Library Week is a national observance sponsored by the American Library Association (ALA) and libraries across the country each April. It is a time to celebrate the contributions of our nation's libraries and librarians and to promote library use.

The Campaign for America’s Libraries ( www.ala.org/@yourlibrary), ALA’s public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible by ALA’s Library Champions, corporations and foundations that advocate the importance of the library in American society.