Kids! @ your library® unveils its second phase

Contact: Laura Schulte-Cooper
ALSC Program Officer

Megan McFarlane
Campaign coordinator
Campaign for America’s Libraries
ALA Public Information Office

For Immediate Release
June 16, 2009

CHICAGO- The “Kids! @ your library” campaign officially kicks off its second phase, Sunday, July 12, during a program showcasing children’s authors at this year’s American Library Association (ALA) Annual Conference.

Held from 1:30 p.m. to 3 p.m. at McCormick Place West, room W-181, the program will feature authors Avi, Brian Selznick, Pam Muñoz Ryan and Sarah Weeks. They will demonstrate how librarians can successfully present readers’ theater in their libraries.

Phase two of the campaign incorporates additional free resources and materials into the campaign’s online toolkit to help librarians promote the library and library resources to children in grades 5-8. Launched in Boston in 2006 by the Association for Library Service to Children (ALSC), a division of ALA, the first phase of the “Kids! @ your library” campaign targeted children in grades K-4 and their caregivers.

New resources include two new readers’ theater scripts based on the work of Christopher Paul Curtis, author of “Bud, Not Buddy,” and Jerry Spinelli, author of “The Library Card. ” Library activities and games geared to fifth-through-eighth graders, along with three “So much to see. So much to do. @ your library” logos in French, Russian and Polish are also available.

In anticipation of phase two, ALSC also added two poetry resources to the toolkit: “15 Ways to Use Poetry @ your library” and “Poetry Programs @ your library.”

New tools are available on the “Kids! @ your library” Web site.

“Kids! @ your library” was developed by ALSC in partnership with The Campaign for America's Libraries, American Library Association’s public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible in part by ALA’s Library Champions, corporations and foundations who advocate the importance of the library in American society.